Propaganda
This technique appeals to the reader's need to belong
Bandwagon
provides a credible source to advertise a product
What is the Appeal?
ETHOS
Who spoke at the March on Washington in August of 1963?
Dr. Martin Luther King, Jr.
MOOD
UNDER THE FLOOR BOARDS
Suggestion that the use of a product will make you part of an elite group
Snob Appeal
Provides statistics and reasoning for purchasing a product
What is the Appeal?
LOGOS
When and Where was the Gettysburg Address delivered?
When two words are put together that contradict each other.
OXYMORON
What was the story of Rikki Tikki Tavi a representation of?
The British Raj to India in 1858
Technique uses words of someone who has actually used the product
Testimonial
Triggers a person's emotions and feelings for service or purchase of product.
What is the Appeal?
PATHOS
What is the name of the folk legend who could work faster than a locomotive machine?
The Legend of John Henry
A Figure of Speech that references people, places, events, or literary works directly or by implying them.
ALLUSION
What is the Introduction to the Constitution called?
THE PREAMBLE
The use of everyday people to sell a product or service
Plain Folks
100% of the class will not be at school on Monday.
What is the appeal?
LOGOS
In the story, "The Medicine Bag", our protagonist learns the value of:
Legacy/ Heritage/ Tradition/ Culture
A figure of speech, or phrase, that is not meant to be taken literal.
IDIOM
Greek Mythology:
What are the names of the 2 characters who flew from the island of Crete with wings made from feathers and candle wax?
Daedalus & Icarus
The strategy of showing all the best features and telling half-truths while omitting potential problems
Card-Stacking
What is the name of the Greek philosopher who created the 3 Rhetorical Appeals?
ARISTOTLE
In the text, "Three Skeleton Key", what is it the men were deathly afraid of:
Sea Rats
ANALOGY
What is a central idea?
AUTHOR'S PURPOSE