Ethos, Pathos, and Logos
What is using logos?
An argument that appeals to an audience's sense of logic or reason.
What is a cause-and-effect structure?
A common way to organize information in a text.
What is a thesis statement?
The sentence that states the main idea of a writing assignment and helps control the ideas within the paper.
What is an informative style?
Involves relaying facts to your audience.
What is one's cognitive ability?
Ability to reason, plan, solve problems, think abstractly, comprehend complex ideas, learn from experience.
What is an example of an appeal to the audience's ethos?
Ethos = Ethics/Credibility
What is proposition and support?
To make a claim or statement and support it with details.
What is a counterclaim?
A claim made to rebut a previous claim.
What is an informative tone?
Instructive, factual, educational.
What is the best place for maximum impact?
The highest value of a variable quantity.
What is a pathos persuasion?
Pathos = Emotion
What is a chronological structure?
It is the arrangement of events in the order in which they happen on a timeline.
What is irrelevant evidence?
Evidence that is immaterial or not relating to the issue.
What is implicit evidence?
Not stated directly, but the reader understands it because of clues in the text.
What is brainstorming?
Group discussion to produce ideas or solve problems.
What is a persuasive effect?
To shape comsumers' attitudes and evaluation towards the product and ultimately influence their purchase decision.
What is a problem and solution structure?
is a method for analyzing and writing about a topic by identifying a problem and proposing one and more solutions.
What is an example of figurative language?
Personification, Alliteration, Assonance, Hyperbole, Onomatopoeia, Metaphor, Simile, Oxymoron, and Idiom.
What is positive connotation?
Will evoke a warm feeling.
What is a metaphor?
A figure of speech in which a word or phrase is applied to an object or action to which it is not literally applicable.
What is building credibility
Be good at what you do, seek feedback, ensure integrity, and be likable.
What is meant by rhetorical strategy?
Rhetorical strategies, or devices as they are generally called, are words or word phrases that are used to convey meaning, provoke a response from a listener or reader, and persuade during communication.
What is an objective tone?
Impartial, it does not show any feelings for or against a topic; therefore, it is unbiased or neutral.
What is a negative connotation?
Will make someone feel less than pleasant.
What is understanding an audience's biases?
Bias is the belief that someone, a group, or certain ideas are better than others.