The Engineer on the Ladder
The 4 Elements of Customer Satisfaction
Every. Word. Counts
Recovery!
Keeping Track to Bring Them Back
100

The single best thing you can do for your business is build true customer ________.

What is Loyalty?

100

This is the term used to describe the process of meeting or exceeding customer expectations.

What is service quality?

100

These two interactions are the most crucial and vivid points in conversation where language efforts should be focused on.

What is Hello & Goodbye?

100

This term is used to describe the process of identifying and resolving problems before they impact the customer.

What is Proactive service?

100

In terms of tracking customer information there is a fine line between being clever and ________.

What is creepy?

200

The magic happens when you  ________ the needs of your customers.

What is anticipate?

200

This principle encourages businesses to make service quality a top concern.

What is priority setting?

200

What is the term for the vocabulary of a person, language, or branch of knowledge.

What is lexicon?

200

This principle encourages businesses to be proactive in identifying and resolving problems.

What is prevention?

200

JayMarc's "Getting to Know You" survey tracks Roles, Goals and _________.

What are preferences?

300

"My routine daily function is to change light bulbs, paint ceilings, and fix pipes, but the reason I’m here, my ________, is to help create memorable experiences for guests.”

What is Purpose?

300

This is the distance between customer expectations and perceptions of service quality.

What is service gap?

300

These cues can speak louder than words.

What is non-verbal / visual / physical?

300

This term describes the process of entrusting employees to be proactive in problem-solving.

What is Empowerment?

300

This hotel chain discovered through it’s customer tracking that customers didn’t want it to feel like their home but the dream of a childhood home – a home where everything is taken care of for you and you feel cared for, much like mom would.

What is the Ritz-Carlton?

400

Becoming this, or a basic good used in commerce that is interchangeable or replaceable with other goods of the same type is the primary threat to business today.

What is a Commodity?

400

This phrase aligns customer expectations with service perceptions.

What is closing the gap?

400

To “give good phone” you’ve got to do this.

What is pick it up or answer?

400

Step three of the service failure recovery is to “Fix the problem and then ______ up”

What is follow up?

400

Security Experts call Date of Birth, Name, and Address the Holy _______.

What is trinity?

500

This is the benefit of clear service standards. 

What is Consistency?

500

This term describes the process of creating objectives for what you intend to achieve in improving your service quality.

What is goal setting?

500

This is the single most important factor in providing exceptional service.

What is attitude?

500

Perform a service recovery ______  by collecting and analyzing customer feedback to identify potential problems.

What is an audit?

500

Don’t track too much stuff or you can K.Y.S.S. your efforts goodbye. 

What is Keep Your Systems Simple?