Reporting
To add a new metric or do an ad-hoc analysis, who do you reach out to?
Prospect Performance Insights
How much was the Approval Rate for entire year 2019 for Prop for Natural Search?
54%
What do we calculate ADB efficiency rate?
ADB/TUFI
What does the '+' button next to report name on IDN Portal do?
Subscribe to notification emails for the report
What is the NAA for 2019 July 14th NAA Forecast across all Interactive channels for Standard Offer Type?(Hint: comes with graph)?
4612
How do you calculate BBA Yield?
BBA/TUFI
What is the Prospect KPI Matrix based on?
Acquisition Flash and Investment Tracker
What is the BBA/NAA Variance % for Gold comparing against 6+6 for 2019 FY?
+2%
How many kinds of TUFI values exist?
TUFI-C and TUFI-V (???)
What is the cadence of Day by Day Matrix?
Weekly
Find 2019 YTD Spend for entire MGM channel for Total Prop Charge?
[200 points for each correct method]
3016
Which KPI ACTUALLY comes with a month lag unlike other KPIs?
TUFI