Boostr
True or False: AdOps gets an automatic notification, outlining any changes made to the IO module.
FALSE.
AdOps does not get a notification of any post-sale Boostr changes. In order to ensure changes are made in the GAM and in Social Platforms, as a final step, we must detail updates to AdOps in Asana.
“Hi @AdOpsPOC - just updated the Thrillist ODTO to launch on 8/7 (line ID 123458). Changes are now active in Boostr!”
“Hi @AdOpsPOC - just shifted impressions out of Facebook (line ID 123456) and into Instagram (line ID 1234567). New goals are now active in Boostr!”
Which team adds Asana "resourcing" task to "VC Resourcing" project?
Project Managers
If there was a change to a campaign, when is client written approval/RIO due to ensure we're able to recognize rev for that month?
Drop Dead: Last day of the month
For example, if there were any changes to programs/dates in March, we need the RIO (or client confirm where applicable) by 3/31.
True or False: It's ok to package CPV and CPM placements within a media plan.
FALSE
While we can have Flat Fee + CPM or Flat Fee + CPV, etc, we are not able to guarantee two different unit types.
The following cannot be mixed in a package: CPM, CPC, CPV, etc
What is the main difference between executing a "Native" line within a PopSugar Branded Written package versus executing a "Native" distro line within an Eater Branded Written package?
PopSugar (and all LG9) = Homepage placement, not ad-served, no impressions guaranteed
Eater (LVM) = Rotational, ad-served with guarantees impressions
How many Boostr products are needed for a Branded Instagram Story with Organic post + Paid Distro?
THREE!
1. Branded Content Production line2. Organic IGS
3. Paid Distribution
Who can approve additional COS needs in post-sale?
HOI
Which team is the only team that is able to confirm actual monthly spend?
Revenue Accounting
While AdOps/Accel reporting can be used to estimate, RA is the only team that can provide confirmed numbers.
Which stage is the most important to pull avails?
A) RFP 25%
B) Revisions
C) 75% Agency Recco
D) Before IO is signed
TrIcK QuEsTiOn!
All of the above :)
TRUE OR FALSE: Concert is a great place to distribute a branded video on a CPV cost model
FALSE
We are not able to run any CPV units on Concert
The client no long wants to run a FLTO, and they want to run a SWTO instead - is a brand new product needed?
Yes :)
Each product is built to have specific targeting and run in a specific way, so if we copy a FLTO and change the name to SWTO, it will still run as a FLTO in GAM.
Who provides copy/creative for standard paid social that drives to a client's site (not related to branded content/edit sponsorships)?
The client
Where should the AS be confirming the below billing needs?
Confirm the specific billing reporting sources by the package (including for tracking fraud/viewability etc.): 1st Party, DCM, Sizmek, Flashtalking, IAS, DV, MOAT, Innovid, etc.
Confirm if there are any special formulas we should keep in mind when determining a billable impression
If monthly breakouts are listed on IO confirm with the client if this is something we need to adhere to. If we do need to adhere to delivery caps, we would want this noted in the IO.
IO/Terms Asana task
What's the minimum IO spend for offering a custom event?
Custom events can only be included with programs that have a total IO spend commitment of $250k+
What type of takeover is this? "One day opportunity which include 100% SOV of a Section Homepage + 100% SOV of all Section article pages via all available ad slots (standard display + custom high impact)"
Section One Day Takeover
Other Takeovers include:
First Look One Day Takeover "One day opportunity which include 100% SOV of Homepage + 100% SOV of all of all First Impressions to Site until delivery guarantee is met via all available ad slots (standard display + custom high impact)"
Site Wide One Day Takeover "One day opportunity which include 100% SOV of Homepage + 100% SOV of all article pages via all available ad slots (standard display + custom high impact) "
Within a branded content package, on which line should we be selecting the "branded content type" from the dropdown?
On the production line
Who provides assets for Editorial Sponsorship promotion/distribution?
NetDev :)
AS then works with ConStu to build, where applicable.
How do I get copies of invoices sent to the client?
accounts.receivable@voxmedia.com email alias or via the #vox-media-rev-acctg slack channel
Where can the most up-to-date media plan and planning tool be found?
Do Editorial Sponsorship socials require a handshake?
No, Editorial Sponsorships no longer require a social handshake.
What should be the flight length for an organic social post in Boostr?
Who is responsible for pitch deck <$250K?
Sales
How are flat fee lines billed?
On delivery
What is our COS % rule for media plans <$250K?
20% max
What is the name of the new, shoppable unit on The Strategist homepage and articles pages?
Hint: Advertiser version of the “Today’s Top Clicked” unit
The Strategist Popular Product Module