‘Tis the Ad Season
Jolly Ad Bops
Merry Metrics & Measurements
Holiday Passport
Seasonal Self-Reflections
100

The first company that used Santa Claus in advertising.

What is Coca-Cola?

100

This lead vocalist is known for her powerful voice and energetic stage presence as the frontwoman of the popular rock band Paramore.

Who is Hayley Williams?

100

The denominator of an open rate calculation.

What is “total sends”?

100

This Asian country celebrates the Lunar New Year with vibrant parades, traditional lion dances, and the giving of red envelopes for good luck.

What is China? (Lunar New Year)

100

During the holidays, this team member adds a cheesy touch to celebrations, drawing on her past as a skilled cheesemonger.

Who is Zoe?

200

This landmark is one of the most famous places in the world to advertise for the holidays due to a late night/post-Christmas holiday event. In fact, it costs between $1.1- 4 million dollars per year to have a billboard here.

What is Times Square?

200

Formed in 1987, this Grammy-winning hip-hop band is not only known for being the house band on "The Tonight Show Starring Jimmy Fallon" but also for hits like "You Got Me."

Who are The Roots?

200

Email bots are on the naughty list this year. This link was implemented to minimize their presence.

What is “honeypot”?

200

In the United States, the dropping of the New Year's Eve ball in Times Square has been a tradition since the early 20th century. The ball is traditionally made of this material.

What is Waterford crystal?

200

Also the favorite team of fellow Ad Ops member, Anika, this men's National Football team has the record for the most World Cup wins.

Who is Brazil?

300

What luxury car brand is famous for its "December to Remember" campaign, featuring vehicles adorned with oversized bows?

What is Lexus?

300

"Let It Be Me" is a Steve Aoki song featuring what popular boy band?

Who are the Backstreet Boys?

300

Content Syndication Packages stuck true to their New Year's resolution with its Netline revamp in 2023. This many bundle components are found under its new parent.

What is “six” (6)?

  • 4 inline newsletter placements

  • 1 integrated web display

  • 1 co-reg

300

This Hindu festival, known as the Festival of Lights, is celebrated by lighting oil lamps, exchanging gifts, and enjoying festive meals. 

What is Diwali?

300

Marcella traded tinsel for trails, conquering this hike which involved getting a permit and pulling yourself up the mountain with a chain. 

What is Angel’s Landing?

400

In a memorable Hanukkah advertisement, this multinational technology company featured a heartwarming story about a young girl using its product to connect with her grandfather during the holiday season.

What is Apple?

400

Alicia Keys and this country singer teamed up for the emotional duet "If I Ain't Got You" at the 2004 Grammy Awards. Who is the country singer?

Who is Tim McGraw?

400

These NEW pubs were added to the nice list in 2023. Name 5. (Excluding sub-publications)

 What are (any 5)

  • Hotel Dive

  • Packaging Dive

  • Agriculture Dive

  • Automotive Dive

  • CX Dive

  • ESG Dive

  • Facilities Dive

400

In Spain and many Spanish-speaking countries, it's a tradition to eat twelve of these as the clock strikes midnight on New Year's Eve, each one representing good luck for a month of the coming year. 

What are grapes? 

400

Kianna is taking advantage of high holiday CPMs with her instagram-famous canine companion. Atlas’ account has this many followers. (Rounded to the nearest thousand.)

What is 8k?

500

The year the term "Cyber Monday" was coined.

What is 2005?

500

This Canadian rapper and singer, known for hits like "Say It" and "The Color Violet," faced controversy for his involvement in a high-profile legal case in 2020. 

Who is Tory Lanez?

500

Which publication has the largest daily newsletter list?

What is Marketing Dive? (204,277)

500

In Brazil, people celebrate the New Year by wearing specific colors. Wearing white is believed to bring peace, while wearing this color is thought to bring good fortune.

What is yellow?

500

The astrological sign Leo is one of the most generous Zodiac signs, making the holiday season their favorite time of the year. Name two out of the three Leos on the AdOps team.

Who are Yolanda, Robert, and Shabaz? (pick 2)