Dev
This New Homes native format runs as a 50% SOV sponsorship at a state level and appears once an area is searched in New Apartments or Land.
What is the New Apartments/Land Estates Native Single Image?
The _____________ enables customers to build and preview Native creative before submitting it through to the Adops team.
What is the Wizard link?
300x250
What is MRec (Medium Rectangle)?
The maximum file size allowed for GIF, JPG, and PNG images.
What is 80kb? HTML5 is 100kb
Google’s primary ad serving and trafficking platform for publishers.
What is Google Ad Manager (GAM)?
eDM
What is Electronic Direct Mail or Email Direct Marketing?
These two targeting levers are the starting point for most Real Commercial campaigns.
What are location (suburb/region) and asset type (office, retail, industrial)?
Fill in the missing part for Native Video specification
File Format ______
Video Length 15 seconds (preferred) or 30 seconds
Aspect Ratio 16:9
Minimum Resolution ________
File Size 5MB
What is MP4 and 640x360?
These three standard display sizes are the backbone of most residential campaigns.
What are 472x114, 300x600, and 728x90?
HTML
What is Hypertext Markup Language?
This has a $20 CPM and requires at least $2,000 monthly spend per line.
What is Audience Targeting?
_______, _______, _______and _______ are the current RCA Prime AP’s we provided individual WIP reports to.
Who are James, Sara, Shaun and Stephen?
________________ is a product that genuinely engages, inspires and informs our audience via bespoke, unique content that delivers clients key messaging in a way that connects with our audience.
What is Sponsored Content?
For animated creatives: __________ effects are not permitted.
What is "strobing"?
A small snippet placed on a site or app to attribute and count post-click or post-view actions.
What is a conversion tag/pixel?
For REA Landing Content Pages (LCP), use this script variant for lead tracking instead of the standard tag generator version.
What is conversions_ds.js (not conversions.js)?
RCA Native CPM rate:
REGION + Asset Class: ????
What is $45?
What is Outstream?
realestate.com.au 'Find Agent' sort options include (Name at least 4)
Suburb Sales & Performance
Property Sales (as lead agent)
Number of reviews
Median sold price
Median days advertised
Years experience
Total sales across all suburbs
_______________ is a lightweight, Tech Ops–built tool that quickly estimates impression availability for common targeting (e.g., product + state/region), pulling its data from SAS Avails.
Quicker Avails
This audience buy type retargets users from project profiles/LCPs/articles, runs at $25 CPM, with a $1,000 monthly minimum per line.
What is Audience Re‑targeting?
A type of product wherein customers are able to book either position 1 or position 2 at a region level.
What is Region Sponsorship (RegSpo)?
_________________ sponsorship allows our customers to run their advertising on our property profile pages
What is Page For Every Property/ P4EP?
If your banner has a white background, you must include a 1-pixel border using the web colour #??????
What is #CCCCCC?
Adslot Login Details
Username: adops@realestate.com.au
Password:
What is AdOperations0624?