Show:
Terms
Features
Types
Random Chance
100
What is Advertising?
A means of communications with a users product or services
100
What is an impersonal presentation?
When Advertisers and Consumers don’t come into personal contact
100
Like a Good neighbor, State Farm is there! What type of Advertisement is this an example of?
Association
100
Finish the products Jingle: I'm stuck on _____ Brand, cause _____ Brands stuck on me.
Band-aid
200
What if you cant identify the sponsor?
Then it is Propaganda not Advertising
200
When an Advertisement reaches millions of people simultaneously, this is called _______
Speedy and Mass communication
200
Which term convinces the customer that others are using this product and makes you join the crowd.
Bandwagon
200
Which company made the recent commercial about ice tea being suprising at a lemonade stand?
Geico
300
What is Counter-Advertising?
An Advertisement that responds to another Advertisement
300
What is Paid Form?
The Money spent to communicate information
300
*DAILY DOUBLE* Name all 5 types of advertising, and their definitions
Repetition: A technique to build identity awareness and customer memory. Claims: Informs, educates, and develops expectations in the buyer. Association: A product/ Company with famous person, catchy jingle, or powerful emotion to create a strong emotion. Bandwagon: By convincing the customer that others are using this product, and join the crowd. Promotions: Coupons, sweepstakes, games with prizes, and encourages participation of customers to build a relationship with a sponsor.
300
What type of product has Human sized Clothed Hamsters?
Kia/a car