Brands/Companies
Advertsing media and methods
Language focus
Multiple choice
Other stuff
100
What candy's slogan is "Taste the Rainbow"
Skittles
100
What are 3 examples of print media?
Magazines, newspapers, flyers, journals, etc.
100
The word advertisement is often shortened to .....
Ad, advert
100
KFC means:
a) Kentucky fried chicken
b) Kansas fish and chips
a) Kentucky fried chicken
100
A paid form of communication intended to inform, persuade, and remind an audience to take some kind of action. What is it?
Advertising
200
What company is number 1 in the global sneakers market?
Nike
200
This advertising platform is expensive and currently has no advertisements.
Netflix
200
to ____ a business
to ____a campaign
to ____advertsiements
Which 3-letter verb is missing?
to run
200
The world’s first television commercial aired:
a) In 1926
b) In 1941
c) In 1969
b) In 1941
200
Name at least ONE platform advertisements can go viral on.
Youtube, Instagram, Facebook, Tik Tok, Snapchat, Twitter, etc.
300
What brand promises that you’ll grow wings?
Red Bull
300
What advertising technique is used here? (This is from a terminator movie) The answer is not celebrity!
Product placement
300
What is the term for when you could be the first to get a product?
Avant-garde
300
Billboards are prohibited in which of the following cities:
1) San Paolo (Brazil)
2) Mumbai (India)
3) Nagoya (Japan)
San Paolo (Brazil)
300
Name the celebrity from this commercial.
Leonardo DiCaprio
400
Guess the brand by the image.
Amazon
400
This advertising is when a product is only available for a short amount of time
Limited edition
400
This is the term for when you are watching Tik Tok and an advertisement very suddenly appears on your screen.
Pop-up
400
Which of the following celebrities has never appeared in any of Pepsi advertisements?
a) Beyonce
b) Britney Spears
c) Michael Jackson
d) Penelope Cruz
d) Penelope Cruz (She was in Coca Cola commericals)
400
What do we call "the people/group the advertiser has in mind when designing an advertisement"?
Audience
500
Which brand name is an abbreviation of the two Danish words leg godt, meaning play well?
Lego
500
What do we call a video/ online GAME which is created specifically to ADVERTISE a product? One word.
Advergame
500
The word "advertorial" is the blend of two words - advert and ________.
Editorial
500
What is the purpose of guerrilla advertising?
a) to surprise viewers
b) to criticize competitng brands
c) to target a vary narrow group of consumers
*A guerrilla is someone who fights as part of an unofficial army, usually against an official army or police force.
a) to surprise viewers
500
What color is thought to increase appetite and is used in many different food/drink companies?
Red color
