Core vocabulary
promoting a product to sell it
advertising
a person who buys things
consumer/customer
a company or product name
brand
duty to do something right
responsibility
exaggerated claims that are not fully true
puffery
rules or instructions
guidelines
strongest form (best, biggest, fastest)
superlative
a problem in a product
defect
show something is true
prove
against the law
illegal
something you like most
favourite
numbers used as proof
statistics
based on facts, not feelings
objective
something that helps you win
advantage
talking too proudly about something
boasting
how good something is
quality
based on personal feelings
subjective
make someone believe something wrong
mislead
making something seem bigger/better than it is
exaggeration
rules about giving products back
return policy