Social Media
Our platform with the most engagement.
True or False: Our website has received less pageviews compared to the last Advisory Board meeting.
False. We received more than 58,786 pageviews since then.
Do we send targeted emails for each training?
Yes! Each training is marketed both individually and as a cluster.
Our online listserv software we just had to upgrade to handle our recent growth.
Mailchimp
True or False: Our posts are frequently shared by other organizations.
True
Regarding our website, what do you think 3:28 refers to?
Average time spent on a page.
Regarding targeted email outreach (not listserv), how many people did we typically reach for each training?
A. ~250
B. ~1,000
C. ~2,500
D. ~15,000
B. ~1,000. Sometimes more, sometimes less depending on the topic. Same people reached multiple times, though.
Fill in the blank: Our listserv has just barely reached _________ contacts!
2,500
Typically, how many times do we post per day?
Two posts per day, per platform.
True or False: Almost 20,000 users accessed our website since the last Advisory Board meeting.
False! We received nearly 28,000 visitors to our site since then.
True or False: The amount of requests we have received to be removed from any contact lists has gone up recently.
False! Per 1,000 emails sent, we MIGHT receive 1 request to not be contacted again.
Regarding our listserv, what do you think the following number represents? 35%
Our increased open rate
True or False: Tagging other organizations with an @ in a social media post will increase our reach.
True. Tagging document is being worked on currently with organizations by topic.
Just for fun: How many "News Blocks" are on our website's homepage where we highlight current events going on within Region 8?
Two!
"I can't attend your training even though I'm very interested in the topic. Is there somewhere I can still access the material?"
The most frequent reply I receive when I conduct outreach. Even if folks can't attend, our trainings have still been hitting the areas they want/need to hear about.
Our click rate is just below 10%. Is this good news?
No, it's GREAT news! 10% is a significant increase from the 6-7% we were receiving less than 12 months ago.
Can we grow on Instagram as a smaller organization if we can't include direct links in the posts?
Yes! *Link In Bio tool*
Just for fun: Our Center identification "profile picture" is on our homepage. What is it of?
Landscape photo with hay bales and a mountain backdrop.
Just for fun: Outlook used to go by another name. What was it?
Hotmail
True or False: A survey is a poor way to learn more about an audience.
False! Through our recent and ongoing survey, we have more details from almost 250 of our subscribers, and counting. This allows us to serve them more relevant content.