KEEP IT GLOSSY
BRAND
TECHNIQUES
MISC
MISC
100

WHAT IS THE PROCESSING TIME?

20 MINUTES

100

WHO WERE OUR ITALIAN GUESTS NAMES?

NICOLETTA AND GIORGIO 

100

WHERE IS THE MAIN INSPIRATION FROM FOR THIS LOOK?

A VINYL RECORD

100

WHAT IS THE MAIN FOCUS FOR 2026?

KEEP IT GLOSSY

100

WHERE DOES THE /0 SERIES FOR KEEP IT GLOSSY LIVE ON THE COLOR WHEEL?

YELLOW AND BLUE 

200

WHY CAN'T YOU USE CO-WASH WITH PERMANENT COLOR?

IT DOES NOT CLEANSE THE SCALP WELL ENOUGH FOR PERMANENT COLOR 

200

WHAT YEAR DID PETTENON BECOME A BENEFIT COMPANY?

2021

200

WHAT IS THE MAIN SHAPE THAT WAS USED FOR THE CUTTING TECHNIQUE?

TRIANGLES 

200

WHERE DOES KEEP IT GLOSSY LIVE ON THE HAIR?

PARTIALLY IN AND PARTIALLY OUT

200

WHAT ARE THE DIFFERENT WAYS TO MIX AND USE PURE HI LITE WITH MIXING RATIO?

BY ITSELF WITH 20, 30, OR 40 VOL 1:2


MIX IT WITH TECHNOFRUIT COLOR 1:2

WITH BOOSTER 1:2

WITH MY COLOR 1:2



300

WHAT IS THE RITUALS STEPS FOR PERMANENT BASE COLOR + KEEP IT GLOSSY?

1. APPLY DESIRED BASE COLOR AND LET PROCESS FOR APPROPRIATE TIME 

2.SHAMPOO BASE COLOR WITH COLOR CARE AND PREP SHAMPOO ON MIDS AND END

3. APPLY KEEP IT GLOSSY, PROCESS FOR 20 MINUTES 

4. APPLY COLOR CARE MASK OR CONDITIONER 

300

WHO ARE THE FOUNDERS OF ALTER EGO ITALY?

ARTURO, FEDERICO, AND GIANNI PEGORIN

300

HOW MANY STEPS WERE IN THE COLORING TECHNIQUE?

4

300

NAME TWO NEW INGREDIENTS IN THE NEW EGOLINE

FRUIT PHYTO COMPLEX

GRAPEVINE ESSENCE 

APPLE 

SICILIAN LEMONS 


300

LIST ALL THE WAYS YOU CAN USE FAST 10 

GREY COVERAGE 

GREY BLENDING 

RESISTANT GREY 

TONING 

TONE ON TONE 

COLOR REFRESH 


400

WHERE DOES KEEP IT GLOSSY LIVE ON THE PH SCALE?

7.0-8.0

400

WHAT PERCENTAGE OF PETTENON IS MADE UP OF WOMEN?

60%

400
WHAT IS THE NAME OF THE NEWEST COLLECTION?

ICONIC VISIONS

400

WHAT DOES CHROMABRIDGE DO TO THE HAIR?

DELIVERS FIBER PROTECTION AND MORE INTENSIVE, EVEN LONG LASTING COLOR.
400

WHAT IS THE NEW BRAND SLOGAN?

UNLOCK YOUR POSSIBILITIES

500

WHAT IS THE NEW TECHNOLOGY IN KEEP IT GLOSSY?

CHROMABRIDGE

500

WHAT ARE PETTENON'S THREE PILLARS?

SUSTAINABILITY, INNOVATION, AND CUSTOMER CENTRICITY

500

WHAT SIZE WERE THE SECTIONS IN KRYSTLE'S TECHNIQUES? (Krystle can not answer)

1 INCH

500

NAME 6 PRODUCTS THAT ARE STAYING FROM HASTYTOO TO STYLE EGO 

KRISSY AND ERIN VOTE YES

500

HOW MANY TOTAL NUMBER OF POSSIBILITIES IS THERE FOR KEEP IT GLOSSY FORMULAS? (it is a real number)

4,991