Logo & Design
A short and striking or memorable phrase used in advertising.
What is a slogan/tagline?
When creating a brand, it should be ____________ and meaningful
What is memorable?
Name step one of the supply chain process
What is production?
The first P of Marketing
What is Production?
The difference between promotion and advertising
Promotion offers some sort of incentive or deal on a product, advertising is a paid form of spreading awareness about the product
Green in a logo stands for...
Nature & Freshness
A slogan/tagline should be short and ___________.
What is catchy?
Name the second part in the supply chain that contains p__________ and p__________.
What is processing and packaging?
Second P of Marketing
What is Price?
Provide the definition of "advertising"
A paid, non-personal form of communication used to promote a product, service, or idea to a target audience, aiming to persuade, with the goal of driving sales.
Blue in a logo stands for...
Trust & Reliability
Branding is important because it increases customer _____________.
What is loyalty?
Transporting goods to retailers and wholesalers is d__________ and l_________.
What is distribution and logistics?
The third P of Marketing (and its meaning)
What is Place?
Provide the definition of "promotion"
The communication and activities businesses use to inform, persuade, and remind potential and existing customers about their products, services, or brand
Red in a logo stands for...
Energy & Excitement
Definition of the term "brand"
Branding is the process of creating a unique identity for a business through its name, logo, design, and reputation.
Sold in stores, markets, and restaurants for consumer purchase.
What is retail and consumption?
The fourth P of Marketing (and its meaning)
What is Promotion?
Name the 2 common modern marketing strategies
Social Media Marketing
Email Marketing
Name the 4 important aspects of a business logo
Simple
Memorable
Versatile
Relevant
Name the 4 elements of a strong brand
Brand Name
Logo & Colors
Slogan
Brand Story & Values
Labor shortages, transportation delays, and closed processing plants.
What are supply chain disruptions?
Definition of the term "marketing"
Marketing is how businesses communicate the value of their product to their consumers
Name the 3 most traditional advertising methods
Print Media (newspapers, magazines)
Radio & TV Ads
Billboards