The AL Role
The Business
Hershey Products
Misc.
100

Who are you leading as an AL?

TSAs!

100

What is the best secondary display to sell in during the summer?

Cooler Door Rack!

Bonus: What door should it go on?!

100

What is our latest Salty Innovation?

Dot's Snack Mix!

100

How long is an average c-store visit?

30 min!

200

How many AL positions are there across the country?

52!

200

What is the Balt-Wash Region's largest corporate customer by dollar volume?

7-Eleven!

200

What is the number 1 selling CMG item in total c-store? Hint: it doesn't have to be a Hershey product

Reese King!

200

True or False: TSAs call on Dollar General

TRUE!

300

What is something outside of leading TSAs that is part of the AL role?

Working with customer chains

Partnering with 7E FOA groups

Leading Trade Shows

Partnering with CSE and CatMan counterparts

300

What is the Hershey Region's largest corporate customer by store count?

Turkey Hill!

300

Which JR Ropes performs better in 7E: Blue Ras or Green Apple?

Blue Ras!

300

What does HHO stand for?

Hand Held Order

400

What are some AL Advocate positions?

AMP

7 Eleven

Customer Chains

Consultative Selling

THRIVE

Task Team

400

What is our "Superbowl Season"

AMP!!!

400

Name 3 top performing items that are commonly found in c-store but are not on a typical Walmart planogram.

Reese's Outrageous

Reese's Nutrageous

Reese's Crispy Crunchy

400

What is a Take 5 Distribution Check?

3 Top 75 CMG

1 Salty

1 Innovation