ESL Strategy
1st on the strategy map- ESL Helps our community thrive & prosper
Purpose
How many years has ESL sent out the PULSE survey?
18
An inspirational statement of where the organization intends to be within a fixed timeframe.
Vision
President & CEO
Faheem Masood
100% !!!!!
2021-2023
To monitor and enhance the employee experience.
Purpose of the PULSE Survey
The "what" of the organization, described in the language of the business, including who is served and what products, programs and services are provided to customers and stakeholders. A mission defines what we do to serve our purpose.
Mission
SVP/Director, Retail Banking
Marcelina Nobrega Courtney
Name 1 teambuilding thing we did last year
Greater Rochester chooses ESL for their financial well-being because we make their lives easier. Our leadership toward driving a more prosperous community is undeniable.
ESL's Vision
What time of year is the PULSE survey sent out (season)
Fall
A graphic that shows the cause-and-effect relationships between objectives in four areas of focus. Linked objectives show how value is created by the organization.
Strategy Map
CFO & SVP/Director,
Marketplace
Tom Rogers
1 person who got promoted in the branch in 2022
Emma OR Brittany
ESL's CORE Values (HINT ACTII)
Accountability, Caring about People, Teamwork, Integrity & Initiative
The other survey employees are asked to participate in?
Great Place to Work
What an organization is, why it exists, its reason for being. Strategy exists to help us live our purpose.
Purpose
SVP/Director,
Human Resources & Community Impact
Maureen Wolfe
1 in branch fun activity we did last year
Pumpkin Painting, Week Long Halloween theme days, Hot Cocoa Bar for Christmas, Birthday Celebrations, Lunches on the branch/food days
What are ESL's 4 strategic priorities?
Employee Experience, Operational Excellence, Customer Experience & Community Prosperity
The highest scoring question/prompt on last year's pulse survey?
I understand ESL's mission & vision
An indicator of objective performance that is a precursor of future success.
Measure
SVP/Director,
Marketing & Customer Experience
Celeste Kier
Name a Community Event we sponsored last year as a branch
Victor Food & Music Festival, Spooktacular & Victor Jingle Mingle