The Google god
Links on links on links
Digital PR & Outreach
Industry pros
Random DPR & SEO facts
100
SEO is an acronym for what.
What is Search Engine Optimization?
100
HTML tag that indicates an outbound link should not be followed.
What is a no-follow link?
100
E-A-T.
What is expertise, authority and trust?
100
The company that created the DA score.
Moz
100
Someone talks about your website but does not link to it.
What is a mention?
200
The two Google founders.
Who are Larry page and Sergey Brin?
200
External websites that direct visitors to your site.
What are referring domains?
200
Outreach tactic that earns a backlink from a local page to a local page.
What is local link building or geo link building?
200
Founder of Rise at 7.
Who is Carrie Rose?
200
Highlighted excerpts of text that appear at the top of a Google search results page (position 0).
What is a featured snippet?
300
A bot that indexes the content of a website so the website will appear in search engine results.
What is a web crawler? OR What is a spider?
300
The segment of traffic that arrives on your website through a link on another domain.
What is referral traffic?
300
The 5 "Ws" of a newsworthy story.
What are?
Who
What
Where
When
Why
300
Moz's "Whiteboard Friday" host.
Who is Rnad Fishkin?
300
Three elements of the UX honeycomb.
What is:
Findable
Desirable
Credible
Useful
Accessible
Usable
400
Name three Google ranking factors (excluding links).
What is?
High-quality content
Loading speed
Mobile Friendliness
Search intent
Keywords
Domain authority
User experience
Meta title tags
Content freshness
Link authority of host domain
Content accuracy with accepted facts
400
Search engine ranking score.
What is DA?
400
Name this Ahrefs tool.
What is the link intersect tool?
400
Name this Google Search advocate.
Who is John Mueller?
400
Google's orginal name.
What is BackRub?
500
The mathematical term Google's name is derived from. A mathematical term for the number one followed by 100 zeroes.
What is Googol?
500
Any behavior that manipulates links to your site or outgoing links from your site.
What are link schemes?
500
The average open rate for marketing, PR and media relations email pitches.
What is 20%?
500
The current CEO of Google.
Who is Sundar Pichai?
500
The algorithm update that targeted manipulative practices like link schemes and keyword stuffing.
What is Penguin?