Corporate Jargon
Marketing
Pop Culture 2.0
Consumer Behavior
OSU Trivia
100

What does "circle back" mean?

Revisit later

100

What type of questions can be answered with yes or no?

Close-ended
100

Punxsutawny Phil the Groundhog predicted what for the weather this year?

6 more weeks of winter

100

What is the study of how individuals, groups, and organizations select, buy, and use products?

Consumer behavior

100

What "statue" on campus will supposedly grant you good luck on exams?

The statue of William Oxley Thompson just inside the east entrance of Thompson Library

200

What does "move the needle" mean?

Make a measurable impact

200

Name a digital marketing channel

Social media, emails, influencer, tv/radio, pay per click, seo

200

The Hunger Games prequel "Sunrise on the Reaping" follows which character from the original series?

Haymitch Abernathy
200

What is the name, symbol, or logo that identifies a product/service?

Brand

200

Who is Lincoln Tower named after?

BONUS +200: Who is Morrill Tower is named after?

Abraham Lincoln

BONUS: Justin S. Morrill 

300

What does "low hanging fruit" mean?

Easy wins

300

What are the 4 P's of marketing?

Product, price, place, promotion

300

In Stranger Things, what is the human name of the villain "Vecna"?

Henry Creel

300

What is the first step in the consumer decision-making process?

Problem recognition

300

What is the oldest building on OSU's campus?

Hayes Hall

400

What does "bandwidth mean"?

Capacity/time available

400

Define market share

The percent of sales that a company has for a product/category

400

What singer/artist's real name is "Abel Tesfaye"?

The Weeknd

400

Family, friends, and peers are examples of this type of influence?

Social influence

400

How many miles of tunnels are under OSU's Columbus campus?

~2 miles

500

What does "blue-sky thinking" mean?

Creative idea brainstorming

500

Awareness, consideration, conversion, and loyalty all make up the _________  _______

Marketing funnel

500

What Stranger Things theory took the internet by storm at the beginning of 2026?

BONUS +300 if you know the theory's name

Main villain, Vecna, manipulated reality to make it seem like the perfect ending, and there was actually a surprise episode releasing on January 7th (which didn't happen)

BONUS: Conformity Gate

500

What term describes the mental processes consumers use to recognize needs and make purchase decisions?

Consumer decision making 

500

Which Ohio State sport has won the most national championships?

Artistic swimming (synchronized swimming)