1.Marketing involves which of the following?
a. Advertising
b. Transporting products
c. Taking surveys
d. Al the above
d. all the above
100
What is the location in which most business classes are held?
What is Auerbach Hall.
100
What is the definition of a monopoly?
a. when one business provides a product in a given market.
b. a condition characterized by a continual rise in prices.
c. a decline in production, employment, and income.
d. occurs when very few businesses are selling a product.
a. when one business provides a product in a given market.
100
True or false?
A marketer does not need to be aware of their audience in order to successfully market a product.
False
100
What is a disadvantage to a sole proprietorship?
a. combined skills and knowledge
b. lack of qualified employees
c. flexibility and control of the business
d. the amount of government regulation
b. lack of qualified employees
200
2.A business with a significant marketing role is?
a. A retailer
b. A farmer or rancher
c. A physician’s office
d. None of the above has a significant marketing role
b. A retailer
200
What two classes must every Barney student take regardless of their major?
What is Bar 110 and Bar211?
200
What is the definition of profit?
What is total revenues subtracted from total expenses?
200
What medium is used for advertising?
a. Internet
b. Radio
c. TV
d. All of the above
d. All of the above
200
What is at the center of all plant and animal cells?
What is the nucleus?
300
3.Which of the following is the best description of an important goal of marketing?
a. Satisfying exchanges
b. Profitable distribution
c. Creation of new products
d. Attention-getting promotions
a. Satisfying exchanges
300
Who are the Associate Dean's of the Barney School?
What is Patricia Jaeger and Farhad Rassekh?
300
True or False?
Entreprenuership is defined as the process of creating and managing a business to achieve desired objectives.
True
300
The CEO of a major corporation giving a talk show interview is an example of what?
a. Public Relations
b. Revenue
c. Goodwill
d. None of the above
a. Public Relations
300
Who is the author of the renowned novel, To Kill a Mockingbird?
Who is Harper Lee?
400
4. Which marketing function involves designing and developing products and services?
a.product/ services management
b.marketing- information management
c.pricing
d.selling
a. product/ services management
400
Name the two minors that have been recently added to the Barney School.
What is Project Management and Data Analytics?
400
True or False?
Advertising is a direct, two way communication with buyers and potential buyers?
False; it is a paid form of non personal communication transmitted through mass media.
400
4.What are 3 Marketing occupations that are relevant to today's job market?
What is a Marketing Manager, a Marketing Analyst, Market Research Director?
400
When is National Remebrance Pearl Harbor Day?
a. Febuary 21st
b. June10th
c. December 7th
d. November 15th
C. December 7th
500
What are the 4 P's of marketing?
Product
Place
Price
Promotion
500
What do participants of the Summer Business Institute receive after completing the program?
What is 3 college credits?
500
What is the definition of whistleblowing?
What happens when an employee exposes an employer's wrongdoing to outsiders, such as the media or government regulatory agencies?
500
The T in SWOT analysis stands for what?
a.Testimonals
b.Threats
c. Territory
d. Transformation
b. Threats
500
Which of the following is a Pythagorean triple?
a. 3,4,5
b. 6,7,11
c. 23,24,26
d. 101,102,103