Persuasive Techniques
Tone
Definitions
100

using we, us, our, to involve the audience.

Inclusive Language

100

What is the tone?
I can’t believe we’re finally going to the concert tonight — it’s going to be amazing!

Excited, enthusiastic.

100

Fill in the blank:
An *BLANK* is a reason the writer gives to support their contention

An argument is a reason the writer gives to support their contention

200

questions that don’t need an answer but make the reader think.

Rhetorical Question

200

What is the tone?

I’m so frustrated that no one listened to my idea during the meeting!

Angry, frustrated, annoyed.

200

Fill in the blank:

The *BLANK* is the attitude or feeling the writer or speaker shows in their text, such as happy, angry, serious, or sarcastic.

The TONE is the attitude or feeling the writer or speaker shows in their text, such as happy, angry, serious, or sarcastic.

300

facts, examples, data, or expert opinions.

Evidence

300

What is the tone?

Take a deep breath; everything will be okay if we just handle one thing at a time.

Calm, reassuring

300

Fill in the blank:

The *BLANK* is the main topic, problem, or idea being discussed or argued about in a text.

The issue is the main topic, problem, or idea being discussed or argued about in a text.

400

using strong words to make the reader feel something.

Emotive Language

400

What is the tone?

Even though the project is challenging, I know we can finish it on time if we work together.

Hopeful, optimistic, postive.

400

Fill in the blank:

The *BLANK* is the group of people the text is written, spoken, or created for.

The AUDIENCE is the group of people the text is written, spoken, or created for.

500

a personal story to illustrate a point or connect with the audience emotionally.

Anecdote

500

What is the tone?

Oh, great, another homework assignment — just what I needed.

Sarcastic

500

Fill in the blank:
The *BLANK* is the central idea an author is trying to persuade an audience to accept.

The contention is the central idea an author is trying to persuade an audience to accept.