What is the name of a technique that represents personal experience or personal story?
Anecdote
What does the 'F' in ISSUE FAT CAT stand for?
Form
The use of slang or everyday conversational language in an article is also known as __________ language.
Colloquial
Magnifying a point to be larger or more dramatic than it actually is represents what technique?
Exaggeration / Hyperbole
The image must be analysed in its own separate paragraph. True or False?
False
Including the opinion of a dietician in an article about healthy eating is an example of what technique?
Expert opinion
When the tone changes throughout an article, this is called a?
Tonal shift
If a grocery store uses "lettuce serve you" as a slogan, what technique is this?
Pun
Using terms such as "our", "we" and "us" can help the audience feel like they're part of the issue and this is called ________ language.
Inclusive
Which of the following words is not appropriate to use as a tone?
Persuasive, informative, passionate
All of them!
If an article on adolescent mental health mentions that "25% of teens suffer from anxiety", what technique is this?
Statistics / Research Findings / Evidence
What is the name given to the author's stance or point-of-view on an issue?
Contention
The feelings or 'vibes' associated with a specific word are known as:
Connotations
If an article about a local park mentions that the park is the "beating heart" of its town, what technique would this be?
Metaphor OR Personification
Stakeholders
If an author is criticising the actions of a person or organisation, this could be classified as what technique?
Attack
What is the structure we need to use to write a body paragraph? Mention what each letter stands for to get the full points.
A - Argument
T - Technique
E - Evidence
E- Explanation
Describing the inside of a car by using the words "cramped" or "claustrophobic" is an example of which technique?
Negative connotation
In the beekeeping article, mentioning that a beekeeper is formally known as an "apiarist" is an example of what technique?
Jargon / Technical Language
Something that can be evaluated and analysed about the author - especially if they're writing about an issue they're an expert or have a significant role in.
Authorial Bias
What is the name given to a technique that is used to draw a comparison between two things to illustrate an idea? E.g. "Think of words like seeds - they can grow into something bigger".
Analogy
A Body Paragraph 3 will often require you to analyse an author's closing argument, which often includes a technique that contains three words in it.
Call to Action
An ad about a new medicine being promoted by a doctor is an example of: ethos, pathos or logos
ethos
A __________ can be considered to be the more literal version of a simile.
Metaphor
What is the name of the technique that describes a more polite/mild way of describing something that might be considered harsh, sensitive or heavy in nature?
Euphemism