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100

deliberate repetition of the first words in successive phrases or clauses 

anaphora

100

a rhetorical device that involves deliberately understating a fact to create emphasis

understatement

100

the rhetorical device of using grammatically parallel structures in a series

parallelism

100

the deliberate omission of conjunctions in a series of related clauses

Asyndeton

100

a rhetorical strategy that places two words with contradictory meanings together

Oxymoron

200

establishing the credibility of the speaker 

Ethos appeal

200

relies most heavily on data, statistics, and logical reasoning

logos appeal

200

the deliberate omission of conjunctions in a series of related clauses

asyndeton

200

a rhetorical device that gives human characteristics to non-human things

Personification

200

 relies most on the character and credibility of the speaker

Ethos appeal

300

a logical fallacy where a conclusion is drawn based on an insufficient sample 

hasty generalization

300

a metaphorical comparison that does NOT use "like" or "as" 

metaphor

300

a logical fallacy that involves appealing to popular opinion as proof of an argument's validity

bandwagon fallacy

300

a fallacy that involves suggesting that one small step will inevitably lead to a chain of extreme consequences

Slippery slope

300

a logical fallacy that diverts attention from the main issue by introducing an irrelevant topic

Red herring

400

 a rhetorical strategy that involves placing two contrasting ideas close together for emphasis?

juxtaposition

400

the term for a concession made to an opponent to strengthen one's own argument

qualification

400

a fallacy that occurs when someone attacks a misrepresented version of an opponent's argument

straw man argument

400

in rhetorical analysis refers to the right or opportune moment 

Kairos

400

the fallacy of arguing that something is true because it has not been proven false

Argument from ignorance

500

attacking the person making an argument instead of the argument itself 

Ad hominem fallacy

500

the deliberate use of language that sounds contradictory but may reveal a deeper truth

paradox

500

A rhetorical strategy that interrupts the narrative to address the audience directly 

apostrophe

500

the repetition of a consonant sound at the beginning of multiple words

Alliteration

500

a syntactical arrangement where the second part is balanced against the first in an inverted order

Chiasmus