EX: After driving past the same billboard advertising a product every day for a month on your way to/from work, you end up buying the product
What is the mere exposure effect?
EX: Sitting in an inconvenient seat rather than sitting next to someone with an accent
What is discrimination?
The type of social pressure at work when you put your cell phone in the pocket chart at the beginning of class (theoretically, at least...)
What is obedience?
A key precondition that can lead to groupthink
What is high group cohesiveness?
When Joe's favorite team wins the game he says "We rock!!!!" but when they lose he says "Those refs suck!!!"
What is self-serving bias?
EX: you ask your parents if you can travel to Europe with your friend for two weeks by yourselves after graduation. They say "absolutely not." Later, you ask if you and your friend can spend a week at your family's beach house in Clearwater by yourselves instead. They say "okay".
What is door-in-the-face phenomenon?
EX: Nike using NBA All-Stars to promote their new basketball shoe
(should be under "Don't Give Me 'Tude")
What is peripheral route persuasion?
EX: when playing tug of war, individuals on larger teams often exert less effort than individuals on smaller teams
What is social loafing?
EX: A teacher believes a student has promise and so unconsciously provides them with more attention, feedback, and opportunities, which in turn boosts that student’s performance.
What is a self-fulfilling prophecy?
When you are less likely to help someone because you think their own choices put them in a position to need help
What is the just-world phenomenon?
The specific type of social pressure at work when you buy a product because it has great reviews
What is informational social influence?
In CPR training you are told to directly assign someone the task of calling 911 to avoid this phenomenon resulting in the bystander effect
What is diffusion of responsibility?
EX: I see the all-school musical, where the lead character is loud, annoying, and disruptive. When that student is on my class roster next year, I groan and think "they are going to be such a handful in class..." but they end up being the quietest student in the class
What is the fundamental attribution error?
EX: Joe hates the color orange. But he's a Gators fan! He often experiences feelings of discomfort when he wears orange on gamedays
What is cognitive dissonance?
In a fixed group of 7 people, the factor that would make you LESS likely to conform with a group decision
What is a non-unanimous group (someone else also does not conform)?
EX: it's a good fishing day and you've already maxed out your haul of fish you're legally allowed to keep. But the day is still young, and you decide to continue to keep the fish you catch as you think "it won't hurt if I keep a few extra fish"
What is a social trap?
EX: Upon returning from spring break, I show a documentary in class as a way for students to refresh their memory of what they learned before break. When I hear about other teachers showing movies in class that day, I think they are lazy and weren't prepared to teach after a week off.
What is actor-observer bias?
EX: a teacher assigns groups for a project, and pairs a straight-A student with a difficult student. Since the straight-A student is succeeding in the class, the teacher assumes they will also be able to hold the difficult student accountable to their work.
What is the halo effect?
EX: Senator Amidala is a quiet, reserved person when she's "off the clock". But when she goes to work, she is loud, extremely social, and tries to get people's attention with her dramatic actions. She's spent much time watching political debates and campaign speeches, where politicians publicly acted in a similar manner.
What is a social script?
EX: after getting married, your parents and in-laws ask you and your spouse "so when are you going to have kids?" instead of asking "do you want to have kids?"
What is the false-consensus effect?