Robbye APEX
Proposals can get overwhelming for customer (and internally). How can we overcome this challenge?
Simplify the messaging and proposals
What is the APEX GUI called?
APEX console
What are the 3 different workloads we can protect?
Hybrid, End Point, & As-A-Service
Name a competitor of APEX
Azure, AWS, GCP...
How do you maintain a smooth campaign?
Track and stay on top of every next step (APEX + DFS Team)
Name three public cloud competitors
GCP, AWS, AZURE, Redhat, etc.
Name the different Dell APEX storage services
File, Block, Backup Target
What does the APEX team need for pricing and proposal?
▪Partner (yes or no)
▪Migration Period
▪Deferral (yes or no)
▪Annual Growth Rate
▪Term (12mo-60mo)
▪Commitment (40%-80%)
Name 3 Cons of the on premise infrastructure and how APEX can help?
Con: Time management, slow to grow, control
What aspects of data protection can ABS help with?
DR, CR, BU
What is Dell's APEX pay-per-use consumption model?
Helps to align costs with actual use by pre-deploying buffer capacity to help reduce the cost of over-provisioning and the risk of under-provisioning.
1. Qualify the opportunity
2. Bring in the Task Force
3. Educate the task force and schedule APEX overview with customer
How long does it take to get APEX up and running?
14-28 days
Message ABS to a customer who is looking to move their backups to the cloud?
No infrastructure on prem, 3 different offerings it will work to protect, easy to use & manage, dr/cr
What is ground to cloud?
Bringing Dell's best of breed software from on-premise Dell infrastructure to the public clouds.
What financial issues can happen with a APEX campaign?
Customer needs established line of credit
Pitch APEX to a customer who is worried about costs & security in public cloud.
Open ended...
What percent of organizations are struggling to find data protection for SaaS applications?
54%
What are 4 cloud platforms we partner with?
Dell APEX Cloud Platform for Microsoft Azure, Dell APEX Cloud Platform for VMware, Dell APEX Cloud Platform for Red Hat OpenShift, and Dell APEX Hybrid Cloud for VMware