The position being argued; the speaker's thesis
Claim
This rhetorical appeal is used to draw an emotional connection between the speaker's claim and the audience
Pathos
What are three things to consider to assure that a source is credible?
Author, date, publication
What should you discuss in the body paragraphs of your rhetorical analysis?
Examples of how the rhetorical appeals (ethos, pathos, logos) make an effect on the audience to support the claim.
"Research compiled by analysts from NASA, as well as organizations from five other nations with space programs, suggests that a moon colony is viable with international support."
Logos
Reasons and examples that support the claim
Evidence
This rhetorical appeal refers to the evidence and facts
Logos
These words and phrases are used within the essay to make everything smooth, fluid, and coherent.
Transitional words and phrases
What are the four steps that you should follow for the Rhetorical Precis (introduction)?
1. author, title, and claim
2. Purpose
3. Audience
4. Devices
"There's no price that can be placed on peace of mind. Our advanced security systems will protect the well-being of your family so that you can sleep soundly at night."
Pathos
The opposition’s position
Counterclaim
The attempt to change people's points of view or to persuade people to a particular action or behavior.
Purpose
The author's attitude/emotion toward the subject
Tone
What should be restated in the concluding paragraph of the argumentative essay?
Claim, purpose, audience, devices
“Our expertise in roofing contracting is evidenced, not only by our 100 years in the business and our staff of qualified technicians, but in the decades of satisfied customers who have come to expect nothing but the best."
Ethos
Addressing the counterclaim by proving how some ideas are valid and others are not
Refutation
Faulty, misleading, or unsound argument; A failure in reasoning that renders an argument invalid.
Fallacy
A short story that is relevant to your claim; used to evoke emotion from the audience
Anecdote
This type of question is used in an argumentative essay to prove a point/make a statement.
Rhetorical question
A teenager tries to convince his parents to buy him a new car, as the old one continually breaks down, by saying if they cared about their child's safety they'd upgrade him.
Pathos
This rhetorical appeal refers to the credibility of the author and the argument
Ethos
These are used throughout the essay to acknowledge where the research came from
in-text citations
The three rhetorical devices used to support an argument.
Logos, Ethos, and Pathos
"My three decades of experience in public service and my tireless commitment to the people of this community make me the ideal candidate for your mayor."
Credibility/Ethos
Charity organizations such as Save the Children and World Vision depict images of starving orphans, living in dire conditions, who need your help with monthly financial support.
Pathos