A gradual step by step change from dark to light.
Gradation
Simplification to emphasize design qualities.
Stylization
The flat surface an artist works on.
Plane
Three-dimensional.
Form
the line for which the sky meets the land or water below.
Horizontal Line
Two-dimensional, lacking form.
Shape
The essential meaning, significance, or aesthetic value of an art form.
Content
A symbol or trademark designed by a graphic designer for easy recognition.
Logo
The enclosed area or shape.
Positive space.
An outline.
Contour
Actual or tactile qualities.
Texture
The path of a moving point.
Line
To stress an area.
Emphasis
Unbalanced in its arrangement.
Asymmetrical
A balanced arrangement.
Symmetrical
To create the illusion of depth on a flat surface.
Perspective
Using different things to add interest to an art work.
Variety
Bringing things (visual or physical) together as one.
Unity
This defines how dark or light a color can be.
The place where parallel lines appear to come together in the distance.
Vanishing Point
The unused area or space within an artwork.
Negative Space
The comparison of elements one to another in terms of their size, quantity, or emphasis.
Proportion
Technique of adding or building up clay, plaster, metal, or other pliable materials into three-dimensional forms.
Additive Sculpture
Art that does not attempt to represent external reality, but seeks to achieve its effect using shapes, forms, colors, and textures.
Abstract Art
A printing process by which areas are blocked out to keep ink from non-image areas.
Template or Stencil