Serving Design
These approvals are required before any physical marketing materials can be posted on campus bulletin boards.
What is SLL STAMP?
This number represents how many distinct marketing outlets the Associated Students uses to share content.
What are 13 CHANNELS?
This is the first thing you should confirm when planning an event, as it determines space, capacity, and set up needs.
What is LOCATION/VENUE?
ASU has Wilma and Wilbur, Colorado State has Ralphie the Buffalo, Oregon State has Donald Duck, and Chico State has __________ The Wildcat.
Who is WILLIE?
This planet is known as the Red Planet due to it's iron-rick surface.
What is MARS?
This marketing material must follow specific size standards. We love a good 11x17.
What are POSTERS?
This design tool is often the first stop for quick graphic, templates, and last-minute marketing needs.
What is CANVA?
This is the intentional effort to connection with and inform an audience in order to promote an event or program.
What is OUTREACH?
This long standing building with University Housing has been out of commission for a couple years now, and there is no telling what's to happen next.
What is WHITNEY HALL?
This U.S. Document signed in 1776, declared the American colonies' independence from Britain.
What is the DECLARATION OF INDEPENDENCE?
This design consideration determines how a graphic is formatted on screen ensuring it is displayed correctly on all screens.
What is DIGITAL SIZE?
This strategic planning tool maps out what gets posted, when it's posted, and where.
What is CONTENT CALENDAR?
This is an external individual, service or business that provides something for an event. Often requiring contacts and payment processing.
What is a VENDOR?
Over the bridges and through the woods, you'll cross this many bridges while walking through Chico State's campus.
What is 9?
This basic biological unit is considered the smallest structure capable of carrying out all life processes.
What is a CELL?
This number represents how many sub-brands exists under Associated Students, each requiring consistency and proper usage in design.
What is 9?
This standardized statement appears at the end of Campus Announcements to consistently explained the AS.
What is BOILERPLATE?
This is an in-person outreach strategy where staff engage passerby's at designated locations.
What is TABLING?
On September 3, 1889, the doors of Chico State were opened but it was called by this name.
What is CALIFORNIA STATE NORMAL SCHOOL?
This economic concept describes a situation where demand exceeds supply, often leading to higher prices.
These design elements account for how a graphic is finished and cut, prevents important parts from being lost.
What are TRIMS & BLEEDS?
This accessibility feature provides descriptive text for images so digital content can be understood.
What is ALT TEXT?
This is a deliberately negotiated relationship in which entities align goals, share accountability, and distribute labor.
What is a COLLABORATION/PARTNERSHIP?
The California State University, Chico Campus sit on this many acres.
What is 132 ACRES?
This Ancient Greek philosopher was sentenced to death for "corrupting the youth" of Athens.
Who is SOCRATES?