Around the World
Food & Drink
Science
20th Century History
Agency Milestones
100

This city—not Sydney or Melbourne—is Australia’s capital.

Canberra

100

This fruit is the main ingredient in classic guacamole.

What is an avocado?

100

At sea level, pure water freezes at this temperature on the Fahrenheit scale.

What is 32°F?

100

Apollo 11 first landed astronauts on the Moon in this decade.

What are the 1960s?

100

Founded in New York in 1958 under the initials WRK, this agency’s full name included two of its founders’ surnames.

What was Wunderman, Ricotta & Kline?

200

This is the largest ocean on Earth.

What is the Pacific Ocean?

200

This grain is slowly cooked in broth to make risotto.

What is a rice?

200

Atoms of the same element that have different numbers of neutrons are called these.

What are isotopes?

200

The Berlin Wall opened and began coming down in this year.

What is 1989?

200

Wunderman is credited with pioneering a customer-rewards program for this financial-services company.

What is American Express?

300

This strait separates Spain and Morocco and connects the Atlantic Ocean to the Mediterranean Sea.

What is the Strait of Gibraltar?

300

This savory taste is considered the fifth basic taste and is associated with foods like mushrooms and miso.

What is umami?

300

This German Nobel laureate advanced quantum theory by introducing his revolutionary 1927 Uncertainty Principle, which states you cannot simultaneously know a particle's exact position and momentum.

Who is Werner Heisenberg?

300

This 1962 standoff over Soviet missiles in Cuba brought the U.S. and USSR close to nuclear war.

What was the Cuban Missile Crisis?

300

On January 1, 2024, the group formerly known as Wunderman Thompson MAP adopted this name.

What is VML MAP? 

400

This strait separates Spain and Morocco and connects the Atlantic Ocean to the Mediterranean Sea.

What is the Strait of Gibraltar?

400

This savory taste is considered the fifth basic taste and is associated with foods like mushrooms and miso.

What is umami?

400

In 1926, this Austrian physicist developed wave mechanics and introduced the equation that bears his name for describing a quantum system’s wave function.

Who was Erwin Schrödinger?

400

This 1962 standoff over Soviet missiles in Cuba brought the U.S. and USSR close to nuclear war.

What was the Cuban Missile Crisis?

400

This direct-marketing pioneer gave his surname to Wunderman.

Who was Lester Wunderman?

500

This landlocked country lies between Russia and China; its capital is Ulaanbaatar.

What is Mongolia?

500

This French aromatic base is traditionally made from onion, carrot, and celery.

What is mirepoix?

500

This British chemist’s X-ray diffraction research, including work associated with Photo 51, provided crucial evidence for DNA’s double-helix structure.

Who was Rosalind Franklin?

500

In October 1904, Russian warships sailing to fight Japan fired on British fishing trawlers they mistook for enemy torpedo boats in this incident.

What was the Dogger Bank incident?

500

In 2018, Wunderman combined with this agency, founded in 1864, to form Wunderman Thompson.

What is the J. Walter Thompson Company?