Our Stations
Audacy Richmond has 7 stations. Including FM translator signals, how many of our 7 stations have an FM signal?
98.1 FM, 106.5 FM, 94.5 FM, 102.1 FM, 98.5 FM, 105.1 FM (the FAN translator), and 96.1 FM (WRVA translator)
You are unsure what the cost per thousand impressions should be for your streaming audio campaign. Where is the best place to look for this answer?
What is... the Digital Rate Card, which is bookmarked on my laptop browser?
TV Share Shift is the process of stealing share from tv competition. Name one or more resources we have to help shift money from television.
What is...MediaRadar/Vivvix
Audacy Analytics
Streaming TV "OTT" products
Bill Drake is on which station(s) and daypart(s)?
What is... August 16th, 6-10pm at River City Roll?
One of our Audacy Richmond stations is turning 100. That would be, whom?
What is...NewsRadio WRVA?
Your client is curious what a Google Beta Tester is...How do you respond?
What is... a partnership level with Google beyond that of a premier partnership, given by invitation only from Google and that less than 30 companies have. This level of partnership is particularly important with SEM, allowing first access to updates from Google in a "Beta" mode, that others may have to wait 6+ months to access.
Your client says they get a lower rate on UrbanOne stations and that 106.5 The Beat is too expensive. How would you respond?
What is... I would find out more about the customized schedule they are buying for less and compare it to the data from 106.5 the Beat for their target demographic (i.e. Benchmark reporting; reach, frequency, impressions... more for less $ does not always mean better).
Name 3 Jeff Katz endorsements.
What is... A+ Roofing, Weight Loss RVA, Olive Oil Taproom... etc.
Backlinking is a term used in Search Engine Optimization. What does it mean?
What is... a link from one website to another. Essentially, it's an incoming or external link to your website. Backlinks are crucial for SEO because they act as "votes of confidence" from other websites, signaling to search engines like Google that your site is trustworthy and relevant.
Elliot in the Morning has a feature after the show that is commercial-free. What is this feature called and where would you find the package?
What is..."The Elliot in the Morning After Party" which is found in the shared drive and in the "411". It is AVAILABLE!
What digital product could be referred to as "radio retargeting?"
Reach our radio and Audacy app listeners through our first party data across other media channels such as: streaming audio, online video, display ads, and connected television.
Your car dealership prospect says they tried radio with a competing group in the past and it did not work. They needed people to go to their website to browse for vehicles and come in to buy. What are two resources to help prove return for this dealership that we have and the competition does not?
This talent can recommend you get your windows from Pella Windows & Doors, set up a tour at Lake Forest at Swift Creek, and buy your significant other a gift from Vera's Fine Jewelers -- who am I?
What is Jeff Wicker?
What is the difference between FEP and Short-Form?
What is... FEP (Full Episode Player) refers to devices and delivery of video content that is long form such as a 30 minute episode on a connected television vs. Short Form delivery means a shorter clip being watched on a smaller device such as a phone or tablet, with more targeting capabilities.
Your client has been a long-time sponsor of the Diamond/Flying Squirrels but the new park packages are out of their budget. What could you suggest?
What is... A Flying Squirrels sponsorship package with 910 the FAN, giving them access to the passionate fanbase at a fraction of the cost.
Your client wants to run a targeted display campaign targeting visitors of a specific location for select dates in the last year. This tactic is called...
What is...Geofarming?
Your client says they get streaming TV from their television/cable rep. How do you respond?
What is... do you know what DSP they are using? Do you have a copy of your channel delivery to see how much of your impressions are going to their own product/subscribers vs. those who have cut the cord and are watching other premium content? What delivery methods are they using to ensure proper frequency and recency?
Which talent is on Q94 and Mix 98.1? AND what are the dayparts?
What is...Binky? Q94 M-F 3p-7p and Mix 98.1 M-F 10a-3p
Name 2-3 products you might recommend to a client looking only for lead generation.
What is SEM, Performance Social w/Lead Gen Form, and Amazon DSP?
Name 3 Holiday Music Packages that are available to be sold...
What is...Santa Tracker, Holiday Messages from the Troops, Best Christmas Ever, 36 Hours for Kids Radiothon, BEAT Season of Giving Toy Drive, Commercial Free Christmas Eve/Day...
What does ROAS stand for?
What is...return on ad spend?
Your home improvement client is considering using an agency for all of their digital advertising, since the agency specializes in their specific industry. How would you respond?
What is...help them to understand that we have specialists across all industries and products so best practices can be used but also not a simple cookie cutter approach, but rather an approach to achieve the KPIs agreed upon with you and the client.
Name two ways an on-air talent can help you with a prospective client.
What is...produce a spec spot, go on the appointment with you, send a personalized email/note/video, do a shout out on-air.
Who can you take with you on an appointment?
What is... a manager, a talent, a product team member, another AE who is learning, etc.