Show:
Broadcast News 2.0
PR for Dummies
7 Deadly Sins
Journalism's L-word
Style Check
100
A news report read by an anchor that uses no sound bites or voice-overs.
What is a reader?
100
The most useful tool in the PR toolbox.
What is a press release?
100
Accepting gifts or favors from sources or promoting social and political causes.
What is conflict of interest?
100
Publication of a false statement that deliberately or carelessly damages someone’s reputation.
What is libel?
100
What the AP on AP Stylebook stands for.
What is Associated Press?
200
The noise you record to play in the background of an interview.
What is natural sound?
200
Press releases should be no longer than this.
What is one page?
200
Slanting a story by manipulating facts to sway readers' opinions.
What is bias?
200
These people cannot be a victim of libel.
Who are dead people?
200
The AP Stylebook is known as this in print journalism.
What is the Bible?
300
A short promo for an upcoming news story.
What is a teaser?
300
Every press release should contain this in case a reporter has additional questions.
What is contact information?
300
Deceiving or betraying the confidence of those who provide information for a story.
What is burning a source?
300
When someone sues for libel, they don't sue the reporter, they sue this.
What is the publication?
300
The AP Stylebook is used in a majority of these in the U.S.?
What is publications?
400
A complete story by a reporter, usually combining sound bites, voice-overs and stand-ups.
What is a package?
400
Press releases, like news stories, should be written using this style guide.
What is the Associated Press Stylebook?
400
Passing off someone else's words or ideas as your own.
What is plagiarism?
400
In addition to something being false, if you are a public official or a public figure, you must also prove this.
What is malice?
400
If you don't know an AP style rule, it's best to do this.
What is look it up in the stylebook?
500
A TV format that begins with the reporter on camera, and as she continues to read, her voice overlays videos that illustrate the topic
What is a voice-over?
500
Journalists should avoid taking sides, but it's a PR specialist's job to promote this.
Who is their client?
500
Obtaining information unlawfully or without a sources opinion
What is theft?
500
This vaudeville act sued for libel and lost but helped establish the principle known as fair comment and criticism.
Who are the Cherry Sisters?
500
In addition to a style guide, the stylebook has several other sections. This is one of them.
What is media law or social media guidelines, editing marks, etc.?