Social Media
The social media platform with the most engaged audience for Bauman College.
What is Instagram?
This key marketing initiative is slated to launch for Bauman College this Spring
What is an updated website?
(Including, new images that reflect the online learning environment and diverse representation)
This is the Monthly Goal for Referrals, Reviews & Stories per campus
What are 3 Referrals, 2 Reviews & 1 Story?
This Instagram subscriber goal number would unlock more marketing features
What is 10K?
(currently at 8K)
This type of marketing is the most effective and cost efficient way to get more leads
What is Word of Mouth (WOM)?
(aka Referrals, Reviews & Stories!)
The best way to submit a referral to admissions and marketing
The best way to make sure what you post on Instagram is seen by our social media team
What is tagging @baumancollege?
Selecting this tab on the Bauman Website will take you to the latest stories and recipes from the Bauman College community
What is the Blog tab?
The preferred online review platform to direct students, grads, staff, clients & employers to.
What are Google Reviews?
https://g.page/bauman-college-berkeley/review
(Facebook & Yelp are also welcome)
This is the official hashtag for Bauman College
What is #baumancollege?
This is where you can see lead data for Bauman College Programs
What is the Intranet Dashboard?
The best way to get a story and/or recipe to marketing for maximum exposure and benefit to Bauman College
What is the Share Your Story page?
This is the best content to post on Instagram.
What are videos and photos of student experiences from the classroom?
(Food, Events, Presentations, etc.)
A new website page which allows staff to submit or update their photo and bio for the website
What is the Staff Profile page?
This lead source boasts a 30+% conversion rate to an active student, the highest among all types of lead sources
What is a Referral?
(Student, Graduate or Staff)