This term describes rising average costs of goods and services over time
What is inflation
The 3 main financial statements
The 4 P's of marketing
The four functions of management
Planning, organizing, leading, and controlling
The three primary business structures
Sole-proprietorship, Partnership, and Corporation
This valuation method estimates a companies value based on its expected future money generated
What is Discounted Cash Flow (DCF)
The big 4
A strategy in which a company will price its product as high as possible and gradually reduce the price until it reaches market price
What is price skimming
The five forces of Porter's analysis
Threat of substitution, bargaining power of supplier, bargaining power of customers. threat of new entrants, and competitive rivalry
A concise actionable summary defining an organizations core purpose
What is a mission statement
This formula calculates a company's average cost of financing by weighting its debt and equity costs by their market proportions
What is the Weighted Average Cost of Capital (WACC)
The accounting standard for public corporations
International Financial Reporting Standards (IFRS)
The 5 step consumer decision process
What is need recognition, information search, alternative evaluation, purchase decision, and postpurchase
The Canadian theorist who developed 10 mangerial roles
Who is Henry Mintzberg
The entrepreneur behind Shopify
Who is Tobi Lutke
Operation Income x (1- Tax Rate)/ Invested capital
What is the return on invested capital formula (ROIC)
The previous three accounting designations before the CPA designation
CA, CGA, and CMA
The process of segmenting consumers into groups based on values, interests, attitudes, and personality
Psychographic segmentation
Maslow's hierarchy of needs from least to most
Physiological, safety, love and belonging, esteem, self-actualization
These investors provide capital and mentorship in early ages of a startup
What are angel investors
USD has dropped by __% in 2026
1.2%-3%
This infamous 2001 accounting scandal resulted in a loss of license and bankruptcy for this energy company
What is Enron
This metric measures the percentage of customers who stop doing business with a company during a given period
What is churn
This theory proposes there's no single best way to organize, lead, or make decisions
What is contingency theory?
This dating company received the largest offer in shark tank history for $30 million from Mark Cuban
Coffee meets Bagel