Pacific University
This mythical, dragon-like Chinese creature serves as the inspiration for Pacific’s unique school mascot.
What is a Qilin
Whether you work in office, remote, or hybrid roles, employees use this 3-letter acronym when requesting paid time off for vacations, doctor appointments, or personal days.
What is PTO (paid time off)
Famous for its iconic pink boxes and wild toppings like voodoo dolls and bacon, this Portland doughnut shop was founded in 2003.
What is Voodoo Doughnut
The three stripes on this German sportswear brand’s logo are angled to look like a mountain, representing the obstacles athletes must overcome.
What is Adidas
Before bringing her accounting expertise to Pacific, this professor worked at one of the Big Four accounting firms
Who is Professor McNally
Donated by the Class of 1908 and traditionally repainted by student groups under the cover of darkness, this Forest Grove campus landmark is used to celebrate student pride and major events.
What is the Spirit Bench
Managers use this 4-letter strategic planning framework to analyze an organization's internal strengths, internal weaknesses, external opportunities, and external threats.
What is a SWOT Analysis
This Portland-founded ice cream company is famous for bizarre, artisanal flavors like Salted Malted Cookie Dough and Pear & Blue Cheese.
What is Salt & Straw
This insurance giant uses a green gecko with a British accent as its mascot to remind customers they can "save 15% or more on car insurance."
What is GEICO
Known around campus as a die-hard NBA enthusiast, this Pacific professor is without a doubt the biggest OKC Thunder fan on the faculty.
Who is Professor Chen
Built in 1850, this campus landmark holds the title of the oldest active educational building west of the Mississippi River.
What is Old College Hall
The standardized set of financial accounting rules and ethical principles followed in the United States when preparing official corporate financial statements.
What is GAAP (Generally Accepted Accounting Principles)
Originally founded in Portland in 1938 as a small hat company, this global outerwear brand was led for decades by legendary matriarch Gert Boyle.
What is Columbia Sportswear
This fast-food chain uses a tall, brown cowboy hat as its main logo and runs the tagline "We Have The Meats".
What is Arby’s
Long before entering the world of business education, this Pacific professor originally earned a degree in civil engineering.
Who is Professor Calderon
Before adopting "Boxers" in 1968, Pacific’s official athletic teams were named after this animal.
What is the Badger
Used in finance, marketing, and management, this quantifiable metric tracks how effectively a company, team, or individual is achieving key strategic business objectives.
What is KPI (Key Performance Indicator)
Famous for its iconic rubber toe-guard sandals and outdoor boots, this footwear brand relocated its global headquarters to Portland in 2006.
What is KEEN
The logo for this ice cream chain subtly highlights the number "31" in pink within its initials to represent a different flavor for every day of the month.
What is Baskin-Robbins?
Known for high communication standards, this Pacific professor has one major rule for students: it's strictly "Yes," never "Yeah."
Who is Professor Ramaya
When Pacific brought back its varsity football program in 2010 after a 19-year hiatus, he was hired as the head coach to rebuild it.
Who is Keith Buckley
This core marketing metric measures the direct cost a business incurs—including digital ads and promotional campaigns—to acquire a single new paying customer.
What is CAC (Customer Acquisition Cost)
Founded in Grants Pass in 1992 by two brothers selling coffee from a pushcart, this drive-thru coffee empire is now a publicly traded national brand.
What is Dutch Bros
America Runs on... This coffee chain, according to its long-running tagline, was introduced in 2006.
What is Dunkin’ Donuts
Prior to bringing his marketing expertise to Pacific, this business professor served as a former president of the American Marketing Association.
Who is Frank Roth