CRMs
Zapier's term for a "Posting URL"
What is a Webhook?
The recommended timeframe for an immediate response
What is 5 minutes or less?
A popular term for calling twice within 1 minute to increase contact rate.
What is the "Double Tap?"
This handy report on Zillow.com displays forecasted home value and other data by city or county.
What is the Zillow Home Value Index (ZHVI)?
The previous name for Connect
What is Zillow Long Form / ZLF?
Fairway switched over to this CRM over a year ago.
What is Total Expert?
What is Google Phone?
Around 15% of Beths opt to contact an additional lender via this important, mandatory component.
What is the Comparison Pool?
Home Values in 2021 are expect to peak at this month.
What is June?
A distribution method rolled out in 2018 to help promote speed-to-lead.
(Triangle, circle, square) A newer CRM gaining traction with lenders.
What is Shape?
A easy way to save templates in Outlook
What is the "Quick Parts" tool?
One of the most common objections from Beth, and a valuable opportunity for Larry's partners.
What is "I was just trying to reach a realtor."
Zillow's surveys have show that first-time home buyers are also doing this while shopping for a home.
The month and year we started requiring a 6-month contract
What is October, 2016?
The name of Guaranteed Rate's white-labeled CRM (via Total Expert).
What is Red Arrow Connect?
83% of sales occur after this many call attempts
What is 6+?
91% of lenders fall into this detrimental behavior.
What is calling leads only twice.
The median time on market for homes as of Dec 2020. In 2019 it was 43 days.
What is 17 days?
When we offered Lender Concierge, the percentage of live-transfers successfully completed to Larry.
What is 49%?
Often mistaken for a CRM, this workflow tool is widely used by LOs once Beth completes the applicatoin
What is Encompass?
A strategy for reaching an iPhone user when Beth provides a bad phone number.
What is texting the email address.
A set of guidelines developed by our Larry's and coined by our very own Dave B!
What are Dave B.'s "4 Golden Rules?"
The predicted % increase in home sales in 2021.
What is 22% (21.9%), the largest in a single year since 2005, and the largest increase since 1980!
A short-lived branding idea for the additional live-transfer service, and premium access to exclusive coaching and webinars.
What is "Long Form Platinum?"