Name one of the Words of the Day
Metamorphosis, Philosophy, Empath, Zhuzh, Liaison, Parley, Luminary, Emboss
The two parties involved in communication
Sender & Receiver
The definition of Business Communications
The way in which businesses and organizations communicate with various internal and external audiences
The definition of a consultant
A person who gives professional or expert advice
The definition of a brand
The kind, grade, or make of a product or service, as indicated by a stamp, trademark, or the like:
A person who can identify with emotions, thoughts, or attitudes of others
Empath
The first step that the sender does in the communication model
Encoding
Name at least two of the required skills for business communications
Writing, Presentation & Public Speaking, Communicating with Data, Research & Critical Thinking, Technical
Consultants are used in any type of industry (T/F)
True
The type of message in some logos that are not obvious
Hidden message
The definition of Luminary
A person who has attained eminence in their field or is an inspiration to others
Name the six channels of communication
Verbal, Non-Verbal, Written, Listening, Visual, Digital
The four types of business communication
Internal Upward, Internal Downward, Internal Lateral, External
Consultants always work independently (T/F)
False
The purpose of colors in a logo
To make you feel an emotion
A person who establishes and maintains communication for mutual understanding and cooperation
Liaison
The type of message the Receiver sends to the Sender
Feedback
The following are all considered _________ of business communications:
Managing your websites, blogs, and social media; Creating content; Running promotions; Hosting and facilitating events; Overseeing media relations; Public speaking
Functions
Three areas of business consulting
Strategy, Management, IT
The top two colors used in logos by the most recognizable companies
Blue and Red
The definition of Zhuzh
To make something more lively and interesting, stylish, or appealing, as by a small change or addition
The two things that can negatively affect a Sender and Receiver's messages
Barrier and Noise
Name at least four functions of business communications
Managing your websites, blogs, and social media; Creating content; Running promotions; Hosting and facilitating events; Overseeing media relations; Public speaking; Managing marketing; Finding opportunities for advertising; Handling crisis communications; Creating and implementing an annual communications plan; Overseeing internal company communications
Four main steps that consultants take when helping a client
1. Conduct Research
2. Come up with a Strategy or Solution
3. Present Deliverable
4. Formulate a strategy to help implement it
Name four of the eight principles of logo design
Simplicity, Proportionality, Small Color Scheme, Contrasting Colors, Easy to Read Fonts, Practical and Adaptable, Originality, Works with Industry Traditions