Chapter 1
Books, plays, radio & television are examples of this.
What is Mass Media?
With this recording, modifications can be done instantaneously.
What is digital?
These forms of media are bigger than Hollywood, according to the Writer's Market
What are corporate and educational?
These are the 3 appeals used to get you to buy products or services.
What are ethos, logos, and pathos? (Ethical, Logical, Emotional)
Lady Gaga famously wore this "outfit" to the 2010 MTV Video Music Awards.
What is a dress made out of raw meat?
Writing is now being geared towards this media exclusively.
What is Online/Internet?
This term is used to describe music used under or as backup of an announcer’s sound tracks
What is background?
Kids are easily engaged by this if a believable base exists.
What is fantasy?
These people are often used in advertisements.
Who are celebrities?
This is the fifth-largest U.S. city by population!
Where is Phoenix, Arizona?
The makeup of the potential audience for a given program or station.
What are Demographics?
While this lens is good, it has to be repeatedly changed out for each different shot.
What is a Prime lens?
These presentations should be avoided when making educational content for children.
What are "talking head" presentations?
IYKYK. It’s critical to know this, so your brief commercial script has the intended impact on your audience.
What is your product or the service you provide?
This former WKU basketball star also drank a cup of coffee on the WKU football team before making it to the NFL, where he still is today.
Who is George Fant?
This organization is authorized to levy fines or suspend a station license for “indecent” material.
Who is the FCC (Federal Communication Commission)?
These two types of microphones should be used when shooting a reality show.
What is a boom mic and a lapel mic?
Using one of these is basically using the notes of a professional in the field of work and having a voiceover person voice the information.
What is a "shadow" script?
Making sure you are morally responsible concerning weapons, alcohol, gambling, etc. is an example of
What is ethical consideration?
Long before there was TikTok or Instagram, if you had this social networking service, then you had to be "friends" with Tom.
What is MySpace?
This radio play about an alien invasion by Orson Welles nearly scared America to death because people thought it was really happening.
What is "War of the Worlds"?
More things are being shot on this than film.
What is video?
This will take place once the project is completed.
What is evaluation of its success?
This is approximately how many words you should have time to use in a 45-second commercial or PSA.
What is 100?
This was WKU's original name when it was first founded in 1906.
What is the Western Kentucky State Normal School?