Beauty Tools
Invested Interest
Glow Up 101
Budget Boss
100

A spreadsheet program developed by Microsoft that is part of the Microsoft Office suite

What is Microsoft Excel?

100

Rihanna's Fenty Beauty is part-owned by this luxury goods company. 

What is LVMH?

100

This company was the first to launch foundation in over 40 inclusive shades.

What is Fenty Beauty?

100

This type of budget estimates everything from packaging to influencer partnerships.

What is a product launch budget?

200

A beauty tool invented in 2002 by MUA Rea Ann Silva, she was looking for a way to achieve a natural, flawless finish for HD television when she developed this product.

What is a beauty blender?

200

This metric evaluates how much return an investor gains compared to what they invested. 

What is return on investment (ROI) ?

200

UGC stands for this content type, often used to build trust and boost organic reach. 

What is user-generated content?

300

An online learning platform available to all Kendoites that offers a vast library of courses and learning paths to help individuals and organizations develop professional skills.

What is Linked In Learning?

300

When a beauty startup raises money from private investors before going public it's called this.

What is venture capital funding?

300

This product won PEOPLE's Beauty Awards in 2023 for Best Lip Treatment

What is Pout Preserve Peptide Lip Treatment by Ole Henriksen ?

300

Failing to account for this rising cost in supply chains led many beauty companies brands to shrink product sizes in 2022. 

What is inflation?

400

SKU Stands for this term in inventory management.

What is stock keeping unit?

400

A viral TikTok scandal can quickly cause this kind of reputational damage, impacting stock price or sales.

What is brand equity loss or brand damage?

400

Fenty Beauty's Trophy shade that doubles as a highlighter and a moment. 

What is Trophy Wife?

400

Excess inventory or unplanned markdowns hurt this financial metric.

What is gross margin?

500

This term measures the cost of acquiring 1 customer through digital marketing.

What is customer acquisition cost CAC ?

500

A luxury beauty brand cutting 10% of it's operating expenses is engaging in this type of corporate strategy.

What is Cost Optimization or Cost Reduction.