Traditional Marketing
Tactics
Tactics
This marketing tactic has companies trying to sell a product or service to customers over the phone or the Internet
What is Telemarketing?
This technology company based around connecting with family and friends, currently known as Meta, was founded in 2004
What is Facebook?
This bias is the tendency to overestimate our knowledge and abilities in a certain area
What is Overconfidence Bias?
The first step in creating a Social Media Strategy
What is Define Your Target Audience?
This marketing tactic has companies trying to promote their company through the use of this online series of web pages found all under one domain
What are Websites?
This marketing tactic has companies trying to sell a product or service to customers through the postal service or other delivery services
What is Direct Mail Marketing?
This social media app that was started in 2010 and is owned by Meta, allows users to share videos and photos with others
What is Instagram?
The acronym FOMO means these 4 words
What is the Fear Of Missing Out?
The last step in creating a Social Media Strategy
What is Adjust Your Tactics As Needed?
This marketing tactic has companies trying to sell a product or service to customers by reaching out through electronic messaging
What are Emails?
This marketing tactic has companies trying to sell a product or service to customers through printed or digital catalogs
What are Catalogs?
This professional networking app was started in 2003 and was bought out in 2016 by Microsoft
What is LinkedIn?
This principle focuses on the idea of limited amounts of certain goods or services, and how it drives consumers to make impulse decisions
What is the Scarcity Principle?
This step focuses on repurposing your content
What is The 6th Step In Social Media Strategy?
This marketing tactic has companies trying to sell a product or service to customers through these online discussion boards and commenting sites
What are Blogs / Forums?
This marketing tactic has companies showcasing their product or service at large-scale, industry-specific events
What is Trade Show Marketing?
This social media platform based around sharing short videos was released in 2016, and was formerly known as Musical.ly
What is TikTok?
This principle focuses on consumers valuing an object higher than they would have if they didn't own it
What is the Endowment Effect?
Commonly there are this many steps to creating Social Media Strategies
What is 11 Steps?
This marketing tactic has companies trying to sell or promote a product or service to customers through the use of virtual communities
What is Social Media?
This marketing tactic has companies trying to sell a product or service to customers through television advertising that requests consumers to respond directly to the company
What is Direct Response Television Marketing?
This social media platform, known for allowing users to create short messages for others to see, was founded in 2006 and was bought out in 2022
What is Twitter / X?
This concept is based on the idea of judging events on how well we can recall similar events
What is Availability Heuristic?
This many steps of Social Media Strategy focus on the idea of content
What are 2 Steps?
This marketing tactic has companies trying to sell or promote a product or service to customers through videography-based advertisement
What is Online Video Marketing?