A consequence that brings about the increase of a behavior through the removal (rather than the presentation) of a stimulus.
Negative Reinforcement
Founder of Behaviorist Theory
John Watson
A behavior modification process that increases or decreases the likelihood of a behavior being performed
Learning through association
Classical
A specific object or event that influences an individual's learning or behavior.
Stimulus
Discovered classical conditioning
Pavlov
A step-wise process for teaching a multi-step task
Learning that relies on rewards or punishment
Operant
Appealing stimulus given immediately after behavior
Positive reinforcement
Who is known for the law of readiness/exercise/effect
Thorndike
Strategies to develop closer and closer approximations of a behavior
Fading and Shaping
Association between behavior and consequence
Operant
A reinforcer that comes from the outside environment, rather than from within the individual
Known for Operant Conditioning
Skinner
Reinforcement Schedule
Linked stimuli produces learned responses
Classical
Adverse stimulus towards negative behaviors
Punishment
Well known for experiments with food and saliva
Pavlov
Used to identify the cause of a problem behavior
Functional Assessment
3 Stages: Before, During, After
Classical