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100
A person who buys goods or services.
What is a consumer?
100
A collection of facts.
What is data?
100
A class or category.
What is genre?
100
The smallest number in the sample.
What is minimum?
100
Consist of 3 or more answer choices
What are multiple choice questions?
200
Asking people questions to gather information on what they do or think about a topic.
What is survey?
200
A company that owns a group of different TV stations.
What is a TV network?
200
A set of individuals taken from the total population to answer the survey.
What is sample?
200
The average value of a sample.
What is mean?
200
Questions about the survey participants.
What are demographic questions?
300
The group of people that a TV show, video game, or product tries to reach.
What is target audience?
300
Across multiple viewing screens (TV, online, mobile)
What is cross platform?
300
Of or pertaining to smaller media screens (PC, tablets, mobile phones)?
What is digital?
300
Encourage survey taker to answer the question in a certain way.
What are biased questions
300
Asks to rank a range of answers
What is rank order scaling?