Category 1: Gaming & Technology
Which gaming company is responsible for the Switch Handheld console?
Nintendo
What business objective focuses on increasing the number of customers rather than maximizing short-term profit?
Growth
What stakeholder group is most interested in an artist selling more albums and concert tickets?
Record Label
What pricing strategy encourages customers to buy two products together for less than buying them separately?
Bundle Pricing
What business term describes the people a company hopes will buy its products?
Target Audience
What business term describes a company's logo, name, and image that customers recognize?
Brand Identity
Which football boot manufacturer sponsors players such as Jude Bellingham and Mohamed Salah?
Adidas
Which company was co-founded by the artist Dr. Dre?
Beats Electronics
Which snack company is famous for advertising that "Once you pop, you can't stop"?
Pringles
Which social media platform was originally limited to 140 characters per post?
Twitter (X)
Which messaging platform became popular among gamers before expanding to schools and workplaces?
Discord
What source of revenue is generated when supporters buy football shirts and scarves?
Merchandise Sales
What business strategy is being used when an artist releases exclusive merchandise during a concert tour?
Product Differentiation
What business objective is being achieved when a restaurant improves customer service to encourage repeat visits?
Customer Satisfaction
What source of finance involves borrowing money that must be repaid with interest?
Loan Capital
Which company created ChatGPT?
OpenAI
Which football club plays its home matches at the Santiago Bernabéu Stadium?
Real Madrid
Which streaming platform allows creators to earn money through subscriptions as well as advertising?
Twitch
Which Mexican-inspired fast-food chain is known for its slogan "Think Outside the Bun"?
Taco Bell
What business term describes the process of collecting customer opinions before launching a new product?
Market Research
What business strategy is being used when a company releases a basic, standard, and premium version of the same product?
Product Line Extension
Which football competition introduced a league phase to replace the traditional group stage beginning with the 2024–25 season in order to increase broadcasting revenue?
UEFA Champions League
Which music recognition app allows users to identify songs by listening to just a few seconds of audio?
Shazam
Which pizza chain became known for its promise of delivering pizzas in around 30 minutes?
Domino's
Which technology company developed the graphics cards that became essential for training modern AI models?
NVIDIA