Financing & Mortgages
The initial percentage paid upfront on a home loan.
What is a down payment?
The most popular platform for real estate video content.
What is Instagram?
A buyer ghosting after an accepted offer is an example of this.
What is buyer remorse?
The day most homes are listed.
What is Thursday?
Our office is part of this real estate franchise.
What is Keller Williams?
The government-backed loan often used by first-time buyers.
What is an FHA loan?
This type of post performs best on Facebook.
What is a personal story?
If a deal falls apart due to a failed home inspection, this clause may allow the buyer to exit.
What is the inspection contingency?
Zillow’s “Zestimate” is an example of this type of valuation.
What is an automated valuation model (AVM)?
The weekly meeting where agents get updates.
A loan with a fluctuating interest rate.
What is an adjustable-rate mortgage?
This strategy involves showcasing your local expertise by sharing community events, school info, and neighborhood highlights on social media to attract buyers and build trust.
What is hyperlocal marketing?
The seller won't negotiate price. The buyer wants a concession. This might be a solution.
What is asking for closing cost credits?
This room is considered the top ROI remodel project.
What is the kitchen?
This event celebrates the top agents in the office.
What is the State of the Company?
PMI stands for this.
What is private mortgage insurance?
“Just Listed” postcards help create this kind of buzz.
What is neighborhood awareness or listing momentum?
A listing goes under contract and back on the market. You label it as this.
What is back on market?
The biggest home in the U.S. is called this.
What is The Biltmore Estate?
A new agent joins and is paired with this person for support.
What is a Business Legacy Development Coach
This document outlines the final loan terms.
What is a loan estimate?
This branding strategy focuses on defining a unique value proposition, visual identity, consistent messaging, and emotional connection, allowing an agent to be instantly recognizable across platforms and stand out in a saturated market.
What is personal brand development?
You receive multiple offers. This tactic helps your seller get the best price.
What is calling for highest and best?
This agent-focused sitcom ran for 10 seasons.
What is "Selling Sunset"?
The KW belief system acronym.
What is WI4C2TES?