This conference teaches participants how to sell more junk food to kids
What is the annual KidPower Food and Beverage Conference.
100
This percent of children shop each week while 42% of children read, 26% go to church, 25% are in youth groups and 17% play outdoors
What is 52%
100
This percent of tweens are strongly attached to a specific car brand
What is 40%
100
number of shopping centers in the country
What is 46,000
100
this country works the longest hours out of the industrialized countries
What is The United States
200
By the time they start school, the typical first grader can name this number of brands
What is 200
200
Most children chose to spend money on this
What is food
200
This percent of ask their tween for advice on buying a car
What is 30%
200
the average number of television sets per household
What is one per person
200
a child watches this number of commercials annually
What is 40,000
300
The age at which kids can recognize logos
What is 18 months
300
Kids feel it is important to buy brand name items for this reason
What is it will help them fit in
300
75% of tweens want to be this
What is rich
300
roughly this many households declare bankruptcy each year
What is one million
300
these two factors cause more television watching
What is low income and low educational levels
400
Marketers today market directly to the child as opposed to this method in the past
What is marketing in alliance with mothers
400
On average by age ten kids have this number of brand names memorized
What is 300-400
400
This percent of tweens hope to be famous in the future
What is 61%
400
The average american employee spends roughly this many more hours on the job then thirty years ago
What is 200
400
between 1995 and 2000 the number of toys sold annually rose by this percent
What is 20%
500
Today's average young people between the ages of 9 and 17 scores as high on anxiety scales as children who were admitted to these types of clinics in 1957
What are psychiatric clinics
500
To make up for lost time with them, parents buy there kids these
What is expensive items
500
The most brand oriented and and materialistic generation to date
What is Contemporary American Tweens and Teens
500
The first adopters and avid users of new technology
Who are children
500
the four companies that dominate children media and entertainment market
What is Disney, Viacom, Rubert Murdochs News Corp, and AOL Time Warner