Brand Origins
Iconic Designs
Campaign Gold
Brand Personalities
100

This luxury fashion house was started by a tailor in Florence, Italy, and is famous for its double G logo

Gucci

100

This denim brand is known for its iconic red tab and arcuate back pocket stitching and famously celebrated in a Beyoncé song. 

Levi's

100

Which brand is famous for its Clydesdale horses in Super Bowl ads?

Budweiser

100

This cosmetics brand built its personality around inclusivity and was founded by Rihanna

Fenty Beauty

200

This iconic energy drink was created in Austria in 1987 by a businessman inspired by functional drinks in Asia.=

Red Bull

200

This minimalist design, featuring a sleek glass front and a single home button, revolutionized mobile technology starting in 2007

Iphone (Apple)

200

In 2020, which snack brand had a comeback ad featuring MC Hammer’s “Can’t Touch This”?

Cheetos

200

This fitness apparel brand speaks to performance and community, and has built a culture of exclusivity through drops and ambassadors

Lululemon

300

Adidas’ founding brothers famously split up due to personal conflicts, with one brother later founding a rival brand. What is that brand?

Puma

300

This social media platform originally had a vintage Polaroid camera as its logo before a colorful redesign

Instagram 

300

In 2017, this electric car company released the “Range Anxiety” campaign to showcase long-distance driving capabilities

Tesla

300

Which outdoor apparel brand has built a brand personality around responsibility, ruggedness, and sustainability?

Patagonia

400

Which US retail giant began as a single discount store in Rogers, Arkansas in 1962?

Walmart

400

This newspaper’s blackletter masthead logo has been used since 1851, giving it a timeless, authoritative look

The New York Times
400

Which soft drink featured the “Mean Joe Greene” commercial in 1979?

Coca-Cola

400

Which tech brand’s personality combines competence and sincerity, helping it maintain trust and reliability in the financial services sector?

American Express