What are the two colors associated with BUMA branding?
What is purple and black
What gremlin-like collectible toy became popular this year?
WHAT IS LABUBU!!!!!
Improving a website to rank higher on search engines.
What is SEO?
What is the NAME of the controversial ad campaign involving American Eagle?
What is 'Sydney Sweeney has Great Jeans"
What is the name of the series BUMA does every semester that brings in professionals to talk about their career/experience(s)?
What is the BUMA Speaker Series
What luxury sweet treat went viral on TikTok this year?
What is Dubai Chocolate?
The recognizable symbol that represents a brand.
What is a logo
What is the name of the American comedian who did a campaign with a popular makeup/beauty brand, which led the campaign to flop horribly?
What is Matt Rife
What insurance company did BUMA collab with for Career Week?
Starr Insurance
What celebrity/singer went on an all-female space mission?
What is Katy Perry?
Software that tracks customer interactions and sales leads.
What is a CRM?
Which clothing brand earned widespread praise for its denim-focused campaign launched shortly after a competitor faced backlash over their own denim ads?
What is GAP
What non-profit organization did BUMA collab with for our fall case competition?
What is Given Gain
This catchy slogan, popularized on TikTok, became a meme-worthy anthem for a UK airline, with users remixing it into dance challenges and parody videos.
What is 'Nothing Beats a Jet 2 Holiday'
A paid partnership between a brand and a creator.
What is influencer marketing?
What brand launched a series of massive scratch-and-sniff billboards across New York City, featuring armpits that passersby could literally scratch and smell
What is Billie
What are the names of all our Eboard members?
Ava, Josh, Nathan, Sam, Brayden, Cassandra, Mark, Naiomi, Emily
6 7
Skibiti Toilet / Rizz ( I'll accept either)
What is content made by customers instead of the brand?
What is user-generated content (UGC)
What is Dove and Crumbl Cookies?