THE CUSTOMER
YOUR CUSTOMER IS YOUR _______.
WHAT IS YOUR GOD?
what they say about you when you are not in the room
WHAT IS A BRAND?
THIS P WAS A KEY ELEMENT IN THE FOREIGN MARKET DURING THE NEW SHOES SIM
WHAT IS PRICE
GEN Z'S FAVORITE WAY TO LEARN ABOUT BRANDS
WHAT IS SOCIAL MEDIA?
INTERVIEWS, FOCUS GROUPS, SURVEYS ARE ALL PART OF THIS
WHAT IS PRIMARY RESEARCH?
_____ _______ = BENEFITS-COST
WHAT IS CUSTOMER VALUE?
BRAND LOGO AND IDENTITY HELP TO DEFINE THE BRAND __________.
WHAT IS PERSONALITY?
THIS P involves communication strategies used to reach target audiences, including advertising, public relations, and social media.
WHAT IS PROMOTION?
TRADITIONAL FORM OF DIGITAL MARKETING WHERE BRANDS COMMUNICATE DIRECTLY WITH THE CUSTOMER ON A REGULAR BASIS ON THEIR PREFERRED PROVIDER.
WHAT IS EMAIL?
RETAIL, WHOLESALE, DIGITAL AVENUES THAT DELIVER THE CUSTOMER VALUE
WHAT ARE CHANNELS?
MARKETING IS THE DISCIPLINE THAT MANAGES THE CUSTOMER BRAND EXCHANGE.
WHAT IS THE DEFINITION OF MARKETING?
The value or experience a brand pledges to deliver to customers every time they engage with the brand.
WHAT IS BRAND PROMISE?
SOMETIMES WE CALL THESE "CHANNELS"
WHAT IS PLACE?
INCLUDES LONG TAIL KEY WORDS AND SEARCH VOLUME BIDDING
WHAT IS SEO? ( SEARCH ENGINE OPTIMIZATION )
In their events, they teach outdoor skills but also include things like local art and music. Their goal is to make an impact by doing meaningful things and creating memorable experiences.
WHO IS ARC BRAND?
The _____ _______ refers to the series of steps or stages that a customer goes through when interacting with a business, from initial awareness of a product or service to post-purchase evaluation and beyond.
WHAT IS CUSTOMER JOURNEY?
"We believe that by enabling our customers to quickly find exactly what they need at a price they can afford, Amazon will be liked and trusted, and an indispensable part of everyone’s daily life." THIS IS AN EXAMPLE OF______ _______
WHAT ARE BRAND VALUES?
THIS P refers to the tangible aspects of a product, including packaging, branding, and the overall environment.
WHAT IS PHYSICAL EVIDENCE?
THE KING OF DIGITAL MARKETING ACCORDING TO MCP
WHO IS NEIL PATEL?
CREATING A VIP EXPERIENCE IS A KEY ELEMENT OF THIS STRATEGY
WHAT ARE SUPERFANS?
Marketing can also be defined as the set of activities involved in identifying and anticipating ______ ______ and then attempting to satisfy them profitably.
WHAT ARE CUSTOMER NEEDS?
The brand positioning statement is a description of the function and practice of the business. It has three ingredients:
1. BRAND VISION
2. MARKET POSITIONING AND
3. ______ __________ (FILL IN THE BLANK)
WHAT IS BRAND PROPOSITION?
This focuses on how the business operates and delivers its products or services, including efficiency, technology, and customer experience.
WHAT IS PROCESS?
NEWER FORM OF DIGITAL MARKETING INVOLVES CUSTOMER AND CELL PHONE NUMBERS
WHAT IS SMS MARKETING? ( TEXT )
ACTIVITY DRIVEN....PERSONALITY DRIVEN....VALUES DRIVEN DESCRIBE WHICH MARKETING STRATEGY?
WHAT IS COMMUNITY BUILDING?