What significant event has affected the tourism industry in the past few years?
COVID-19
What is the earliest type of media that was used for sports updates?
newspapers/ magazines
Why are sponsorships important?
help a business increase its credibility, improve its public image, and build prestige
Name a job in professional sports other than an athlete
fitness instructor, health and physical education teacher, health promotion specialist, kinesiologist, physiotherapist, athletic therapist, sports professional, outdoor recreation instructor, wilderness guide, event organizer, dancer, choreographer, sports marketing specialist, fitness trainer, community recreation programmer or leader, holistic health practitioner
What hockey player is known as "The Great One"
Wayne Gretsky
True or False: sports tourism is Canada's largest growing tourism segment
True
Name a tv show that brings physical activity into the media
could be a few options such as The Biggest Loser
Who got a $1 billion Nike deal?
Lebron James
What is the difference between professional vs amateur athletes?
Professional athletes make money from their sport (ex. Win prize money). Amateur athletes do not.
How many medals does Penny Oleksiak have?
7
Did domestic visitors or international visitors spend more on sports in 2019?
domestic
Name a sports reporter/ broadcaster
Hazel Mae, but could be others
What company is tennis player Roger Federer sponsored by?
UNIQLO
Name two responsibilities of a fitness instructor
Instruct fitness programs
Help people reach their goals
Make sure everyone is working out safely
Motivate athletes and encourage progress
What is the least amount of medals Canada has won at an Olympic games?
1
Approximately how much did international visitors spend on sports in Canada in 2019?
$3.3 billion
What is a concern that has come with the development of sports media?
digital piracy
What company is swimmer Penny Oleksiak sponsored by?
Vichy
What is the role of a kinesiologist?
Use evidence-based research to treat and prevent injury and disease
Help improve movement and performance
Help people with disabling conditions regain optimal physical function
Help with prevention of chronic conditions/ diseases
What tennis player beat Serena Williams at the 2019 US Open?
Bianca Andreescu
What percentage does sports tourism contribute to Canada's GDP?
0.3%
Approximately what year were radio broadcasts first used for sports updates?
1920s-1930s
What company is responsible for the most expensive sponsorships?
Nike
What is the role of a sports agent?
help athletes negotiate deals with teams, get endorsements, and settle on a contract
What is the most amount of medals Canada has won at an Olympic games?
44