Starting Your Business
Marketing & Branding
Business Planning
Financial Literacy
Ownership & Operations
100

You will need to purchase this to protect yourself against malpractice suits.

What is insurance?

100

Marketing is the method of doing this for your business.

What is promoting and selling?

100

Goals serve as these on the way to achieving your vision.

What are benchmarks?

100

Your biggest monthly expense is MOST likely this.

What are salaries?

100

You would MOST likely tell your friend this about booth rental.

What is: You don’t need to start an entire business?

200

It is MOST likely to take about this long to fully launch your business.

What is one year?

200

The modern version of word of mouth.

What is viral marketing?

200

This portion of the business plan outlines your target clients.

What is the marketing plan?

200

A realistic benchmark for salon/spa/barbershop net profit in the U.S.

What is 15%?

200

This quality is built into most booth rental agreements.

What is self-sufficiency?

300

You should base your business location on these.

What are your primary clientele and their needs?

300

The best vehicle for viral marketing today.

What is social media?

300

This part of the business plan covers administrative operations.

What is the organizational plan?

300

The LEAST important factor in becoming a successful entrepreneur.

What is keeping regular books and records? (Though important, it’s listed here as the “least”)

300

Booth rental is best for professionals with this type of clientele.

What is a large, steady, and loyal clientele?

400

The first thing to determine when aiming to open a spa.

What are your long-term goals?

400

The most important question when building your brand identity.

What is: What is my business’s point of difference?

400

If you’re working on your values, services, and quality, you’re creating this.

What is a mission statement?

400

There is no guarantee of this if you own a business.

What is profit?

400

The receptionist’s key duty.

What is booking appointments?

500

Maximum efficiency should be the focus when doing this.

What is planning your physical layout?

500

According to the PBA, the top 3 ways clients find providers do not include this.

 What is dissatisfaction with another provider?

500

This is the MOST important focus when creating a salon’s unique identity.

 What is determining your point of difference?

500

This form of business can raise capital by selling shares.

What is a corporation?

500

Adding services and retail to service tickets means this.

What is additional revenue? What is upseling or ticket upgrading?