Vocabulary
What is the product feature which makes it different from its competitors?
USP (= unique selling point)
To sell in small quantities directly to consumers
to retail
Put the words in the correct order: base loyal customer
loyal customer base
A supply of goods, kept by a shop or other retailer
stock
What is a person who works for a conpany, often without pay, to learn how a company works?
An intern
A company that exists in many countries, like Coca Cola or Nestle is a called a _________?
Multinational
To introduce a product to the public or to a market
To launch (a product)
Put the words in the correct order: competitive increasingly marketing environment
increasingly competitive marketing environment
S____________ is a process of skilful planning in general.
strategy
A name, design and qualities given to a product by a company
brand
A noun which describes how people function in groups
Teamwork
To make or produce by hand or machinery, especially on a large scale
To manufacture
Put the words in the correct order: report confidential sales highly
highly confidential sales report
You are ______________ when you have no money to pay your debts.
bankrupt
The plan of what will be talked about in a meeting
Agenda
to lose your job because a company's financial problems
To be made redundant
to promote, sell, and ship or deliver (an item or line of merchandise) to individual customers, especially in a specified region or area.
To distribute
Put the words in the correct order: base expanding rapidly customer
rapidly expanding customer base
To employ a person or an organisation for a short time to do a job for you.
to hire
When applying for a job, people often send a CV and a _________?
cover letter
an increase in size, amount or degree
growth
You need to _____________a customer survey once a year.
conduct
Put the words in the correct order: business development international directors
international business development directors
used to describe an activity which may involve special advertisements or free gifts intended to sell a product P___________
promotion
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