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abbreviations
KPI's
traffic sources
data sources
100
CPC
What is cost per click
100
shows where visitors click on your website
What is a clickmap
100
the ones that visit your site by directly typing your url in their browser adress bar
What is direct visitors
100
the most widely used website statistics service
What is Google Analytics
200
CPA
What is Cost per aqusition or Cost per Action
200
calculation using total order value, divided by the customer's total number of orders
What is Average order value
200
the ones that visit your site based on a search query
What is search visitors
200
Create customized dashboards and reports and share them in a variety of formats and channels also used by L'easy
What is SiteCatalyst
300
PPC
What is pay per click
300
number of visits divided by total value created
What is Value per visit
300
the ones that visit your site because it was mentioned on another blog or site
What is referral visitors
300
a content management software for business websites, intranets, portals and marketing software
What is SiteCore
400
CPM
What is Cost per Mille
400
Turnover รท number of people passing though cashdesk
What is average basket size
400
what visitors search are usually captured in the case of search engine referrals
What is keywords
400
a website designed as a collective intelligence decision-making system that uses decision trees to make decisions based on users' interest
What is
Hunch.com
500
CPC (CP result)
What is Cost per Conversion
500
the rate at which new visitors visit your site and immediately click away without doing anything
What is bounce rate
500
Marketers can see which channels initiate, assist, and complete conversions
What is Google Multichannel funnel