Key Business Terms
Growth Strategies
Economies and Diseconomies of Scale
Multinational Companies
Case Studies
100

What is a Multinational Company (MNC)?  

A company that operates in multiple countries, with headquarters in one country and operations in others.

100

Name one way a company can achieve internal growth (organic growth)

Reinvesting profits, launching new products, expanding operations.

100

What is the difference between internal and external economies of scale?

nternal occurs within the company (e.g., bulk buying), external benefits the industry

100

Name one major MNC and its industry

McDonald’s (food), Apple (technology), Toyota (automobiles)

100

What type of business expansion strategy did McDonald’s use for CosMc’s coffee chain

Internal growth (organic growth).

200

What is Foreign Direct Investment (FDI)?

A company’s investment in a foreign country, often involving ownership of assets and operations.

200

What is a joint venture, and how does it differ from a strategic alliance?

A joint venture creates a new entity owned by both companies, while a strategic alliance is a partnership without ownership change.

200

What is a technical economy of scale?

Cost savings from better technology and production techniques.

200

How do MNCs expand through Foreign Direct Investment (FDI)

By establishing new operations, acquiring businesses, or building infrastructure in foreign countries.

200

Name one company Disney acquired in its expansion strategy.

Pixar, Marvel, Lucasfilm, 21st Century Fox.

300

Define economies of scale and provide an example

Cost advantages due to increased production; e.g., Amazon’s bulk purchasing power.

300

What are two benefits of franchising for a business looking to expand?

Rapid expansion with low capital investment and risk-sharing with franchisees.

300

Give one example of a company benefiting from economies of scale

Walmart, Amazon, Tesla,

300

List two advantages MNCs bring to host countries

Job creation, economic growth, improved technology transfer, tax revenue.

300

How did Amazon expand externally into the grocery industry?

By acquiring Whole Foods.

400

What is the difference between internal and external growth?

Internal growth occurs within the company through reinvestment; external growth involves partnerships, acquisitions, etc.

400

What is the advantage of staying small rather than expanding

Better customer relationships, lower costs, flexibility in niche markets, and ownership control.

400

What is a diseconomy of scale, and what is one cause of it?

An increase in costs as a company grows too large; causes include communication issues, inefficiency, or bureaucracy

400

List two disadvantages of MNCs for host countries

Environmental harm, labor exploitation, repatriation of profits, cultural erosion

400

What is one way The Walt Disney Company has expanded its global brand presence?

Opening theme parks worldwide, licensing merchandise, streaming services.

500

Explain the difference between mergers and acquisitions (M&As) and takeovers.

M&As are voluntary and often strategic; takeovers may be hostile, where one company forcibly buys another.)

500

Explain two ways to measure market size

Sales revenue, market share, number of employees, or geographical reach

500

Explain how Unilever’s job cuts are an example of diseconomies of scale

As Unilever expanded, inefficiencies arose, leading to restructuring and job losses.

500

Compare how MNCs are measured in size using two methods.

Sales revenue, number of employees, market share, global reach

500

A company has recently decided to implement a new capital-intensive production process that would increase efficiency and gain from additional economies of scale. However, many employees have resisted the change. What could be two reasons for resistance to these changes?

  • Fear of the unknown

  • Lack of trust in AC's management team

  • A lack of understanding of the reasons or urgency for the change

  • Poor communication about the benefits of change for employees